Spread Certificate · No. HIS-00386

This certifies how far it spread
Heinz (The Kraft Heinz Company) ·July 2024 ·seeded onYouTubethenRedditPressInstagramOpen web
Spread Score
33
Niche
1.7M views
YouTube seed only; largest derivatives not measured
MediaCat UK
21 days
Seed to peak, Jul 15 to Aug 5
5 platforms
Started on YouTube
1.58B impressions
Entrant claim: earned impressions; cutoff unspecified
Per The One Club (entrant case study)
65M impressions
Vendor claim: 65M+ paid OOH impressions; cutoff unknown
Per billups (campaign OOH vendor)
21K
Entrant claim: trailer watch hours; services unspecified
Per The One Club (entrant case study)