Spread Certificate · No. HIS-00607

This certifies how far it spread
State Farm ·October 2023 ·seeded onXthenTVOpen webRedditPress
Spread Score
53
Notable
17.2M
Jason’s planned post views, live X counter
Jason Kelce / X
12.9M
Reynolds’s planned repost views, live X counter
Ryan Reynolds / X
Week of Oct 1, 2023
Peak date, Oct 1 ’23 to Week of Oct 1, 2023
5 platforms
Started on X
2.6B impressions
Social impressions, October brand update
Per Marketing Dive
2.5B impressions
Campaign impressions, later brand interview
Per Marketing Brew
$23M
Ad equivalency estimate, not revenue or ROI
Per Marketing Dive