LibraryNowPlayMechanicsMCP

Kinds

Campaign392Product122Food & drink30App & software61Film83Series91Music70Game138Book56Creator moment65Meme & format122Trend & aesthetic45Activity61Moment127
PricingPrivacyTermsRefundsPress
Library/Campaign/Kony 2012/Certificate

Spread Certificate · No. HIS-01477

Kony 2012 posters on a fence; Commons photograph under CC BY-SA 3.0.

This certifies how far it spread

Kony 2012

Invisible Children ·March 2012 ·seeded onYouTubethenFacebookXPressTVOpen web

Spread Score

53

Notable

Verified independently

Verified

93M views

YouTube seed only, Oct. 8; top-ten derivatives unavailable

YouTube

Verified

40K posts

YouTube response uploads reported by the platform, Oct. 8

YouTube

Verified

2 days

Seed to observed peak, Mar 5 ’12 to Mar 7 ’12

Verified

6 platforms

Started on YouTube

Claimed, not audited

Claimed

$12.6M

Campaign net proceeds, approximately; owner retrospective

Per Invisible Children

Claimed

3.7M

Campaign pledges reported by Invisible Children

Per Invisible Children

Claimed

285K

Action kits sold OR distributed, not a verified sales count

Per The NonProfit Times

Issued Oct 23, 2026 · Spread Score v1.3 provisional · 23 sources

howitspread.com/id/HIS-01477

Badge

For your site, decks and case films. A click opens this record, live.

<a href="https://howitspread.com/id/HIS-01477"><img src="https://howitspread.com/badge/HIS-01477.svg" alt="Spread Score 53, Notable, verified by How It Spread" height="40"></a>

Use it

Free for anyone, in pitches, award entries and case films.

Download image
howitspread.com/id/HIS-01477

Using it in an award entry? See how