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Library/Campaign/Lidl Eau de Croissant/Certificate

Spread Certificate · No. HIS-00793

Plunge Creations’ croissant-shaped bottles for Lidl’s perfume campaign.

This certifies how far it spread

Lidl Eau de Croissant

Lidl US; creative agency Coolr ·December 2025 ·seeded onInstagramthenPressTVTikTokOpen web

Spread Score

38

Niche

Verified independently

Verified

9M views

Later Lidl Reel DSAfEgpD5CD, approximate historical views

Food Inspiration

Verified

3 outlets

National press, from TF1 Info and Associated Press, via Arab Times

Verified

6 days

Seed to peak, Dec 4 to Dec 10

Verified

5 platforms

Started on Instagram

Claimed, not audited

Claimed

10M

Instagram hits, perfumer claim; undefined counter

Per Sarah McCartney / Scenthusiasm

Claimed

100

Giveaway allocation, not units sold

Per Food Inspiration

Issued Oct 15, 2026 · Spread Score v1.2 provisional · 17 sources

howitspread.com/id/HIS-00793

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<a href="https://howitspread.com/id/HIS-00793"><img src="https://howitspread.com/badge/HIS-00793.svg" alt="Spread Score 38, Niche, verified by How It Spread" height="40"></a>

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