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Library/Campaign/McDonald's UK: Raise Your Arches/Certificate

Spread Certificate · No. HIS-00288

Edgar Wright’s office workers invited colleagues to McDonald’s by raising their eyebrows to Yello’s Oh Yeah.

This certifies how far it spread

McDonald's UK: Raise Your Arches

McDonald’s UK ·January 2023 ·seeded onYouTubethenInstagramPressXRedditApp storesOpen webTV

Spread Score

46

Notable

Verified independently

Verified

1 day

Seed to peak, Jan 13 to Jan 14

Verified

8 platforms

Started on YouTube

Claimed, not audited

Claimed

4.4M impressions

Partnered creators, Instagram and TikTok total (vendor)

Per Dyzio

Claimed

2.5M posts

Global UGC pieces, lower bound (Eurobest entry claim)

Per LIONS / Eurobest, original report rendered by Scribd

Claimed

1.6M impressions

Sam Thompson partnered content; subset of vendor total

Per Dyzio

Issued Oct 17, 2026 · Spread Score v1.2 provisional · 26 sources

howitspread.com/id/HIS-00288

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