Spread Certificate · No. HIS-01465
This certifies how far it spread
Oreo “You can still dunk in the dark”
Oreo / Mondelez International ·February 2013 ·seeded onXthenOpen webPressTV
Spread Score
43
Notable
Verified independently
Verified
20K
Blackout image Facebook likes; reported lower bound
WIRED
Verified
16.1K
Seed tweet retweets; historical snapshot, not current total
MediaPost
Verified
same day
Seed to milestone, Feb 4 ’13 to Feb 4 ’13
Verified
4 platforms
Started on X
Claimed, not audited
Claimed
525M impressions
Agency-claimed earned impressions; 2014 award entry
Per The One Club for Creativity