Spread Certificate · No. HIS-00409
This certifies how far it spread
Popeyes Chicken Sandwich
Popeyes Louisiana Kitchen ·May 2019 ·seeded onRedditthenPressRetailXTV
Spread Score
59
Notable
Verified independently
Verified
3 outlets
National press, from Reuters via Yahoo Finance and TIME
Verified
88 days
Seed to peak, May 24 to Aug 20
Verified
5 platforms
Started on Reddit
Claimed, not audited
Claimed
21B impressions
Launch media impressions, unspecified window (CMO claim)
Per Marketing Dive
Claimed
203M sold
Sandwiches sold by first anniversary (Popeyes claim)
Per Marketing Dive
Claimed
2M posts
Twitter conversation tweets (Twitter executive claim)
Per Eater