Spread Certificate · No. HIS-01170
This certifies how far it spread
Squishmallows
Kellytoy; acquired by Jazwares in 2020 ·September 2017 ·seeded onRetailthenPressTikTokInstagramOpen web
Spread Score
29
Niche
Verified independently
Verified
553M
Historical #squishmallows live hashtag views, March 2021
Business Insider
Verified
12K
r/squishmallow subscribers, reported by March 2021
Business Insider
Verified
Oct 12 ’21
Milestone date, Sep 2017 to Oct 12 ’21
Verified
5 platforms
Started on Retail
Claimed, not audited
Claimed
400M sold
Cumulative plush sold, joint brand claim, May 2024
Per See’s Candies / Jazwares
Claimed
#2
NPD April 2022 toy-property rank, quoted by Jazwares
Per Jazwares
Claimed
1M posts
Brand-reported Instagram tags, historical aggregate, May 2024
Per See’s Candies / Jazwares