Spread Certificate · No. HIS-01622

This certifies how far it spread
Taco Bell ·April 1996 ·seeded onPressthenAudioTVRetailOpen web
Spread Score
27
Niche
6 outlets
National press, from The Philadelphia Inquirer and United Press International
same day
Seed to milestone, Apr 1 ’96 to Apr 1 ’96
5 platforms
Started on Press
70M impressions
Brand/agency estimate of Americans exposed; more than
Per Entrepreneur
$600K
Brand-reported April 2 sales uplift versus previous week
Per Entrepreneur
$500K
Brand-reported April 1 sales uplift versus previous week
Per Entrepreneur