Spread Certificate · No. HIS-01224

This certifies how far it spread
Paramount Pictures (distributor); Skydance; Tom Cruise (producer-star) ·May 2022 ·seeded onBox officethenYouTubePressOpen webTikTokX
Spread Score
67
Viral
1B impressions
Launch TV ad impressions, iSpot estimate reported by Deadline
Deadline
$1.5B
All releases incl. 2026 rerelease, Box Office Mojo live total
Box Office Mojo
Week of Jun 2, 2022
Observed peak date, May 18 ’22 to Week of Jun 2, 2022
6 platforms
Started on Box office
40M impressions
Home-entertainment owned-social impressions, agency claim
Per Digital Media Management
60%
Paramount+ premiere viewership above Sonic, studio claim
Per Deadline
16%
Fourth-weekend audience returning more than once, studio claim
Per Variety