LibraryNowPlayMechanicsMCP

Kinds

Campaign382Product101Food & drink28App & software56Film53Series52Music61Game116Book31Creator moment57Meme & format111Trend & aesthetic38Activity60Moment99
PricingPrivacyTermsRefundsPress
Library/Film/Top Gun: Maverick
Grade A23 sourcesHIS-01224

Top Gun: Maverick

Film · 2022 · Viral

67Editable slideCertificate

The delayed sequel turned a record holiday opening into a $1.45 billion worldwide run.

Trailer · Paramount Pictures on YouTube

Tom Cruise

@TomCruise · Jun 27, 2022

To all the films in release, to all the studios, and to all the exhibitors: congratulations. To the audience: thank you for venturing out and allowing us to entertain you. See you at the movies.

138.9K5.4K
Post · @TomCruise on X
Top Gun: Maverick: poster
Wikipedia (non-free, fair use)
Official Dolby Cinema poster showing Tom Cruise riding a motorcycle beneath an aircraft.
Paramount Pictures / Dolby Cinema
Top Gun: Maverick - Official Trailer (2022) - Paramount Pictures
Paramount Pictures on YouTube
Tom Cruise as Maverick
Deadline
YouTube Slates 'Top Gun: Maverick' Premiere Livestream, 'Bridgerton' Make-Up Event
Deadline
Tom Cruise at the Cannes premiere, May 2022
The Hollywood Reporter
Maverick in the cockpit
Deadline
Maverick at the Navy base
Deadline
The Darkstar hypersonic jet
Deadline
TOP GUN: MAVERICK, (aka TOP GUN 2), Tom Cruise, 2022. © Paramount Pictures / Courtesy Everett Collection
Deadline
Cast of Top Gun: Maverick at Cannes in 2022; Commons lists CC BY 3.0.
Canal22 / CC BY 3.0 / Wikimedia Commons
Maverick in the cockpit
Deadline
Tom Cruise Surprises Hall H With 'Top Gun: Maverick' Appearance
TheWrap
Watch the ‘Top Gun: Maverick' Red Carpet Premiere Livestream (Video)
TheWrap
'Top Gun's Miles Teller Reacts to Internet's Thirst Over Him and His Wife's TikToks (Exclusive)
Entertainment Tonight

Spread Score

How it works
Reach100Contagion45Breadth70Velocity39Longevity5567

Numbers

All releases incl. 2026 rerelease, Box Office Mojo live total
$1.5B
As of Oct 22, 2026 · Box Office Mojo
Observed peak date
Week of Jun 2, 2022
May 18 ’22 to Week of Jun 2, 2022
Platforms
6
Started on Box office
Leverage
8.5×
$1.5B on $177M budget

Mechanics

  • RevivalPrimary
  • Real-world spectacle
  • Controversy
  • Platform jump
  • Press loop

How it spread

Trace the origin

Paramount delayed the sequel, then screened it at Cannes before a record Memorial Day opening. Wikipedia attention peaked in the following week. Fan clips circulated on TikTok as theatrical attendance held, and the film passed $1 billion in its fifth weekend.

Observed peak within the documented measurement window; not an all-time maximum. Dates use the stated precision; chart positions are date anchors.

Wikipedia views · Google searchesJun ’19OctAug ’20Jul ’21Feb ’22JunJulSepDecAug ’23May ’24Observed peakYouTubePressBox officeOpen webTikTokX
YouTubePressBox officeOpen webTikTokX

13 more events on this chart

Join free to see them

Timeline (16)

  1. July 2019

    Tom Cruise / Paramount Pictures precursor · Jul 18 ’19

    Cruise unveiled the first trailer at San Diego Comic-Con.[2][3]

    Tom Cruise Surprises Hall H With 'Top Gun: Maverick' Appearance
    Open the first post ↗
  2. September 2021

    Paramount Pictures precursor · Sep 1 ’21

    Paramount moved the film from November to Memorial Day amid the Delta variant surge.[4]

    Tom Cruise as Maverick
  3. May 2022

    Paramount Pictures / MTV News precursor · May 4 ’22

    Paramount staged the San Diego premiere and routed affiliated YouTube channels to its red-carpet stream.[5][6]

    Watch the ‘Top Gun: Maverick' Red Carpet Premiere Livestream (Video)
  1. seed · May 18 ’22

  2. commercial · May 26 ’22

Join free to see the other 13 events and the full chart. Free, on every case.

or continue with Google

Why it worked

Do this

  1. 1
  2. 2
  3. 3

Pro opens the playbook, all 15 sourced numbers and 23 sources. Start with a free account.

Join freeGo Pro
Origin
Mixed
Sector
Entertainment
Region
US
All releases incl. 2026 rerelease, Box Office Mojo live total
$1.5B
As of Oct 22, 2026 · Box Office Mojo
Evidence
Grade A

Spread the same way

Film · Box office · 202473

Deadpool & Wolverine

Marvel Studios

The film grossed $1.338 billion worldwide as its opening dance spread beyond cinemas.

$1.34B box office

1 / 8

  • Deadpool & Wolverine
  • A Minecraft Movie
  • God’s Plan music video
  • Mike Senatore's talent-show bottle flip
  • Pokémon Go
  • Banksy's Self-Shredding Painting
  • Fortnite Battle Royale
  • Running Up That Hill (2022 revival)

New cases, every week

How the next thing spread, the week it does.