16 stepsHIS-00615
Where “LEAD FROM BEHIND: Ryan Reynolds and Rob McElhenney” started
Ryan Reynolds / Maximum Effort, on YouTube, Sep 13, 2022. It reached 6 platforms in 2.1 years.
LineageContestedKey steps, 10 of 16. Lines follow time and platform
Ryan Reynolds / Maximum EffortFirst post
CBS MorningsTVPlatform jumpPlatform jumpPressPeakOwner responseCommercialBacklashAfterlifePatient zero