Where “The Lord of the Rings online trailer (2000)” started

New Line Cinema, on Open web, Apr 7, 2000. It reached 6 platforms in 20.0 years.

LineageContestedKey steps, 12 of 16. Lines follow time and platform
Tookish / TheOneRing.netBefore the first postNew Line CinemaFirst postPressPlatform jumpOwner responsePlatform jumpPressBacklashPlatform jumpMilestoneCommercialAfterlifePatient zero