Where “Patrick Ta Major Skin Hydra-Luxe Foundation” started

Patrick Ta Beauty / Sephora, on Retail, Aug 26, 2024. It reached 5 platforms in 2.1 years.

LineageContestedKey steps, 11 of 16. Lines follow time and platform
PrecursorPatrick Ta Beauty / SephoraFirst postPlatform jumpPeakCommercialPressPlatform jumpPlatform jumpBacklashAfterlifeCommercialPatient zero