Where “Skims Ultimate Pierced Nipple Bra” started

Skims, on Instagram, May 20, 2025. It reached 6 platforms in 3 months.

LineageContestedKey steps, 10 of 12. Lines follow time and platform
r/KUWTKsnark usersBefore the first postSKIMS on Instagram: "Coming May 22: The Ultimate Pierced Nipple Bra. Our sexiest bra gets even hotter with a faux nipple piercing design so you can get the ‘Ooo’ without the ouch! Carolina wears the…SkimsFirst postPressBacklashPlatform jumpMilestoneCommercialPlatform jumpPressAfterlifePatient zero