Viral movie marketing: Underdog

$522.2M on a $750K–$1M budget

$147.9M box office

$183.9M box office

$255.4M on a $4.5M budget

$5.7M box office

$334.9M on a $17M budget

$400.6M on a $10M budget

$158.9M on a $10M budget

40M views

$141.3M box office

700K views