
John Mayer
Person · 6 cases · 2007–2019 · American musician
How John Mayer spread
Mayer built an audience through local shows, an internet release and sustained touring before his albums reached a wider audience.
- Most often
- Carried it 5 of 6
- Topics
- Entertainment 3 · Culture 1, Gaming 1
1999
StartAudio
Mayer released his debut EP, Inside Wants Out. en.wikipedia.org
2000
First big pushAudio
Mayer performed at South by Southwest and subsequently signed with Aware Records. en.wikipedia.org
2001
BreakoutOpen web
Aware released Room for Squares online, building on Mayer's concert appearances and an existing online following. en.wikipedia.org
2003
MilestoneSep · Audio
Heavier Things debuted at number one after Room for Squares built an audience through touring. rollingstone.com
Words With Friends
Carried it · Oct '09

15M players
Kanye West interrupts Taylor Swift at the VMAs
Pushed back · Sep '09

11M audience for the full show
Chocolate Rain
Carried it · Apr '07

109M views
Left Shark
Carried it · Feb '15

10 sold
LeBron James: The Decision
Carried it · Jul '10

13.1M views
Bottle Cap Challenge
Carried it · Jun '19

13M impressions
Picture: Thatcommonkid, CC BY-SA 4.0, cropped