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Library/Meme & format/Double Rainbow
Grade B12 sourcesHIS-01005

Double Rainbow

Meme & format · 2010 · Notable

40Editable slideCertificate

A January upload became YouTube's No. 6 non-label-music video of 2010 after a July surge.

Original · Paul Vasquez
Yosemitebear Mountain Double Rainbow 1-8-10
Yosemitebear62 on YouTube
Paul "Bear" Vasquez at the 2012 VidCon in Anaheim, California.
Gage Skidmore / CC BY-SA 3.0 / Wikimedia Commons
Double rainbows in Redmond
Microsoft Windows
R.I.P. Paul Vasquez, whose ‘double rainbow’ YouTube video was a joyful viral moment
The Washington Post
Double Rainbow | Know Your Meme
Know Your Meme
The Five Best/Funniest Double Rainbow Covers - Cover Me
Cover Me

Spread Score

How it works
Reach67ContagionNo data yetBreadth30Velocity0LongevityNo data yet40

Numbers

Original upload views reported by Washington Post (lower bound)
47M
As of May 11, 2020 · YouTube · The Washington Post
Seed to peak
6 months
Jan 8 ’10 to Jul 9 ’10
Platforms
5
Started on YouTube
Origin
Seeded
Culture (no sector)

Mechanics

  • Platform jumpPrimary
  • Response chain
  • Press loop

How it spread

Trace the origin

A January nature recording broke out in July after celebrity links and creator coverage. An Auto-Tuned song and other performances extended the footage into music; television interviews and advertising followed.

Sep ’09Mar ’10AugNovMar ’11AugSep ’13Oct ’15Nov ’17Dec ’19YouTubeXOpen webTVPress
YouTubeXOpen webTVPress

13 more events on this chart

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Timeline (16)

  1. January 2010

    Paul Vasquez / Hungrybear9562 seed · Jan 8 ’10

    Vasquez uploaded his reaction to a double rainbow.[1][2][7]

    Yosemitebear Mountain Double Rainbow 1-8-10
    Open the first post ↗

  2. July 2010

    Jimmy Kimmel platform jump · Jul 3 ’10

    Kimmel tweeted a link to the video.[2][7][11]

  3. Bill Simmons platform jump · Jul 3 ’10

    Simmons retweeted Kimmel's recommendation shortly afterward.[2]

    Double Rainbow | Know Your Meme
Changelogupdated Oct 16 ’26
  1. 2026-10-16Added 1 event · Added 2 sources · Added 4 numbers
  2. 2026-10-15Added: 14 events, 8 sources · Score 40
Origin
Seeded
Sector
Culture (no sector)
Region
US
Original upload views reported by Washington Post (lower bound)
47M
As of May 11, 2020 · YouTube · The Washington Post
Evidence
Grade B

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62
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Rickrolling

YouTube · 2007

62
RickRoll'D

64M views

New cases, every week

How the next thing spread, the week it does.

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Sep ’09Mar ’10AugNovMar ’11AugSep ’13Oct ’15Nov ’17Dec ’19YouTubeXOpen webTVPress
YouTubeXOpen webTVPress

13 more events on this chart

Join free to see them

  1. January 2010

    Paul Vasquez / Hungrybear9562 seed · Jan 8 ’10

    Vasquez uploaded his reaction to a double rainbow.[1][2][7]

    Yosemitebear Mountain Double Rainbow 1-8-10
    Open the first post ↗

  2. July 2010

    Jimmy Kimmel platform jump · Jul 3 ’10

    Kimmel tweeted a link to the video.[2][7][11]

  3. Bill Simmons platform jump · Jul 3 ’10

    Simmons retweeted Kimmel's recommendation shortly afterward.[2]

    Double Rainbow | Know Your Meme

  1. platform jump · Jul 5 ’10

  2. platform jump · Jul 6 ’10

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Why it worked

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