Spread Certificate · No. HIS-00245
This certifies how far it spread
KFC x Crocs
KFC and Crocs ·July 2020 ·seeded onRetailthenPressXInstagramFacebookOpen webYouTube
Spread Score
52
Notable
Verified independently
Verified
45K
Crocs announcement Instagram likes, lower bound
ABC News / Good Morning America
Verified
712
Sellout post likes (X API lookup; live counter)
KFC on X / X API
Verified
Week of Aug 1, 2020
Peak date, Jul 28 ’20 to Week of Aug 1, 2020
Verified
7 platforms
Started on Retail
Claimed, not audited
Claimed
2.9B impressions
Full campaign earned and social media impressions
Per Ragan / PR Daily, campaign awards entry
Claimed
1M impressions
PAPER campaign social media impressions, lower bound
Per MUSE Creative Awards / PAPER campaign entry
Claimed
3M
PAPER campaign total video views, platforms unspecified
Per MUSE Creative Awards / PAPER campaign entry