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Library/Product/Progresso Soup Drops/Certificate

Spread Certificate · No. HIS-00466

General Mills’ Progresso Soup Drops Campaign Wins Gold and Silver Lions at Cannes Lions International Festival of Creativity

This certifies how far it spread

Progresso Soup Drops

Progresso / General Mills ·January 2025 ·seeded onOpen webthenPressRetailInstagramThreadsTV

Spread Score

36

Niche

Verified independently

Verified

4 outlets

National press, from USA Today and USA Today via Yahoo

Verified

Week of Jan 22, 2025

Peak date, Jan 16 ’25 to Week of Jan 22, 2025

Verified

6 platforms

Started on Open web

Claimed, not audited

Claimed

12.83B impressions

2025 campaign earned impressions, entrant retrospective

Per Shorty Awards / entrant Edelman and Progresso

Claimed

1M

Soup Drops website visits, reported lower bound

Per Shorty Awards / entrant Edelman and Progresso

Claimed

689K

Soup Drops website unique visitors, reported lower bound

Per Shorty Awards / entrant Edelman and Progresso

Issued Oct 17, 2026 · Spread Score v1.2 · 17 sources

howitspread.com/id/HIS-00466

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