Spread Certificate · No. HIS-00813
This certifies how far it spread
Spotify Wrapped 2022
Spotify ·November 2022 ·seeded onAudiothenPressXOpen webInstagramRetail
Spread Score
42
Notable
Verified independently
Verified
3 outlets
National press, from WIRED and TIME
Verified
Same day
Seed to peak, Nov 30, 2022
Verified
6 platforms
Started on Audio
Claimed, not audited
Claimed
76.7M impressions
Pakistan launch-event reach estimate; agency claim, not unique users
Per Asiatic Public Relations Network
Claimed
400M–425M posts
Sprout claim: tweets in first 3 days; methodology undisclosed
Per Sprout Social
Claimed
1K posts
Comscore tracked social content mentioning Wrapped in December
Per Comscore