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Library/Game/House Flipper
Grade B28 sourcesHIS-00217

House Flipper

Game · 2018 · Notable

53Editable slideCertificate

PlayWay reported over 80,000 House Flipper sales in its first three days.

Trailer · Frozen District on YouTube
Gameplay screenshot from the official House Flipper website.
Frozen District
House Flipper on Steam
Empyrean / Frozen District / PlayWay
House Flipper
Wikipedia (non-free, fair use)
House Flipper Official Trailer
Frozen District on YouTube
#Top5OnTwitch May 11th - 17th
Gamesight

Spread Score

How it works
Reach56Contagion60Breadth80Velocity0LongevityNo data yet53

Numbers

Publisher-claimed giveaway news audience, lower bound
100M
As of Apr 8, 2026 · Self-reported · Frozen District via Steam
Seed to peak
7.9 years
May 17 ’18 to Apr 5 ’26
Platforms
4
Started on Open web
Origin
Seeded
Gaming

Mechanics

  • Platform jumpPrimary
  • Pairing
  • Press loop
  • Revival
  • Underdog

How it spread

Trace the origin

PlayWay reported over 80,000 sales in three days and first-day cost recovery. PlayWay accelerated console ports, and gameplay reached YouTube and Twitch. An HGTV tie-in followed; a free giveaway brought the largest Steam player peak eight years after launch.

Wikipedia views · Google searchesDec ’17May ’18JunSepMar ’19SepJun ’20Mar ’21Aug ’22Apr ’24Dec ’25Aug ’26PeakOpen webPressYouTubeTwitch
Open webPressYouTubeTwitch

14 more events on this chart

Join free to see them

Timeline (17)

  1. April 2018

    Frozen District precursor · Apr 18 ’18

    Frozen District postponed the Steam release to May 17 and ruled out Early Access.[1]

    Open the first post ↗

  2. May 2018

    PC Gamer precursor · May 15 ’18

    PC Gamer published a hands-on preview of cleaning, painting and renovating houses.[2]

  3. Empyrean / Frozen District / PlayWay seed · May 17 ’18

    House Flipper launched on Steam.[3][4][27]

    House Flipper on Steam
Changelogupdated Oct 12 ’26
  1. 2026-10-12Added: 16 events, 22 sources · Score 50
Origin
Seeded
Sector
Gaming
Region
PL
Publisher-claimed giveaway news audience, lower bound
100M
As of Apr 8, 2026 · Self-reported · Frozen District via Steam
Evidence
Grade B

Spread the same way

Content Warning

Open web · 2024

61
Save 38% on Content Warning on Steam

2.2M sold

R.E.P.O.

Open web · 2025

54
R.E.P.O. on Steam

$25.5M revenue

Supermarket Simulator

Open web · 2024

49
Official Steam screenshot of Supermarket Simulator.

$20M revenue

SCUM

Open web · 2018

46
SCUM v1.0: A survival game’s second wind through strategic creator marketing - Case Study

6M sold

New cases, every week

How the next thing spread, the week it does.

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Wikipedia views · Google searchesDec ’17May ’18JunSepMar ’19SepJun ’20Mar ’21Aug ’22Apr ’24Dec ’25Aug ’26PeakOpen webPressYouTubeTwitch
Open webPressYouTubeTwitch

14 more events on this chart

Join free to see them

  1. April 2018

    Frozen District precursor · Apr 18 ’18

    Frozen District postponed the Steam release to May 17 and ruled out Early Access.[1]

    Open the first post ↗

  2. May 2018

    PC Gamer precursor · May 15 ’18

    PC Gamer published a hands-on preview of cleaning, painting and renovating houses.[2]

  3. Empyrean / Frozen District / PlayWay seed · May 17 ’18

    House Flipper launched on Steam.[3][4][27]

    House Flipper on Steam

  1. commercial · May 20 ’18

  2. press · May 21 ’18

Join free to see the other 14 events and the full chart. Free, on every case.

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Why it worked

Do this

  1. 1
  2. 2
  3. 3

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