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Library/Game/Lost Ark’s massive Steam debut
Grade A17 sourcesHIS-01899

Lost Ark’s massive Steam debut

Game · 2022

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Lost Ark reached over 1.32 million concurrent Steam players during its western launch.

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Lost Ark’s massive Steam debut
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Lost Ark was the most viewed game on Twitch throughout February 2022
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Spread Score

How it works
Reach90Contagion35Breadth20Velocity58Longevity2150

Numbers

Steam Charts February peak concurrent players
1.3M
As of Feb 28, 2022 · Steam Charts
Seed to milestone
4 days
Feb 8 ’22 to Feb 12 ’22
Platforms
3
Started on Open web
Origin
Mixed
Gaming

Mechanics

  • Press loopPrimary
  • Controversy

How it spread

Trace the origin

Founder’s Pack buyers entered Lost Ark on February 8 as audiences watched streams. The free launch followed on February 11; Steam Charts recorded 1,324,761 peak concurrent players that month.

Documented milestone; not a measured attention peak.

Wikipedia views · Google searchesDec ’21Feb ’22MarAprAugDecJun ’23OctMilestoneAmazon GamesStarts · Feb 8 ’22Amazon GamesJan 27 ’22Amazon GamesFeb 4 ’22PC GamerFeb 12 ’22Open webTwitchPress
Open webTwitchPress

Timeline (16)

  1. January 2022

    Amazon Games precursor · Jan 27 ’22

    Amazon set February 8 for paid head start and February 11 for free access.[1]

    Launch Details
    Open the first post ↗
  2. February 2022

    Amazon Games precursor · Feb 4 ’22

    Amazon announced Ark Week, a launch show featuring streamers, prizes and drops.[2]

  3. Amazon Games seed · Feb 8 ’22

    Founder’s Pack buyers gained head-start access to Lost Ark.[1]

  1. platform jump · Feb 9 ’22

  2. commercial · Feb 10 ’22

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Spread the same way

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Do this

  1. 1Plan capacity for both the paid head start and the free launch.
  2. 2

Every number (8)

  • Head-start peak concurrent Steam players“During head start, LOSTARK reached a peak of 532,000 concurrent players on Steam”
    532K[11]

Press (1 outlet)

  1. Feb 12, 20224 days inPC Gamer · Lost Ark rockets onto Steam's all-time concurrent player list after delayed launch

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  • 17sources, each linked

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Origin
Mixed
Sector
Gaming
Region
Global
Steam Charts February peak concurrent players
1.3M
As of Feb 28, 2022 · Steam Charts
Evidence
Grade A