NBC Sports

Outlet · 9 cases · 2012–2026 · sports division of the NBC television network

Most often

Covered it

5 of 9 cases

Kept it going3Set it up1

Topics

Sports8Entertainment1

Where they moved it

  • Press7
  • TV1
  • YouTube1

Alysa Liu’s Stateside Olympic gala routine

57
Olympic gold medalist Alysa Liu has fun in the Exhibition

2.8M daily streams of Stateside

Taylor Swift at Chiefs games

53
Taylor Swift cheers from a suite at her first Chiefs game

8.9M views on a sighting post

Ted Lasso

55
Watch Ted Lasso - Show - Apple TV

Peaked at #1

Deflategate

48
Bill Belichick and Tom Brady, side by side

60K derivatives

Linsanity

47
Jeremy Lin dribbling for the Knicks

$42.4K revenue

The 1992 Olympic Dream Team

43
The Dream Team on the medal podium in Barcelona, 1992

$100M projected sponsor budget

Kobe Bryant's 81-point game

42
Kobe Bryant shooting over Jalen Rose in the 81-point game

$277.2K for a shirt and NFT lot

Leicester City’s 2015–16 title

38
Leicester City lift the Premier League trophy, May 2016

25K sold

Michael Phelps’ eight golds in Beijing

38
Sports Illustrated Sportsman of the Year cover: Michael Phelps, December 2008

39.9M impressions