Sainsbury’s
Brand · 3 cases · 2010–2020 · chain of supermarkets in the United Kingdom
How Sainsbury’s spread
Sainsbury's grew from a London fresh-food shop into a grocery chain, expanding geographically and adopting self-service supermarkets.
- Most often
- Started it 2 of 3
- Topics
- Retail 2 · Sports 1
1869
StartRetail
John James and Mary Ann Sainsbury opened a fresh-food shop on London's Drury Lane. web.archive.org
1903
New audienceRetail
Sainsbury's entered groceries by purchasing a grocer's branch in Dalston. en.wikipedia.org
1928
MilestoneRetail
By John James Sainsbury's death, the chain had more than 128 shops. web.archive.org
1936
New audienceRetail
Sainsbury's acquired the Midlands-based Thoroughgood chain. web.archive.org
1950
New audienceRetail
Its first self-service branch opened in Croydon. web.archive.org
1973
MilestoneJul 12 · Retail
Sainsbury's went public in what was then the London Stock Exchange's largest flotation. theguardian.com
Vuvuzela at the 2010 World Cup
Cashed in · Jun '10
22K sold
Mog’s Christmas Calamity
Started it · Nov '15
11.5M impressions
Sainsbury’s “Gravy Song” Christmas ad
Started it · Nov '20
3.2M views
Picture: Sainsbury's, Public domain