Grade B20 sourcesHIS-00594
Negroni Sbagliato With Prosecco in It
Meme & format · 2022 · Notable
Instacart reported a 2.2x ingredient-order peak after HBO’s cocktail clip went viral.
Spread Score
How it worksNumbers
- Original sound uses, agency-reported lower bound
- 66K
- As of Nov 2, 2022 · TikTok · Self-reported · We Are Social
- Peak date
- Week of Oct 13, 2022
- Oct 1 ’22 to Week of Oct 13, 2022
- Platforms
- 6
- Started on TikTok
- Origin
- Seeded
- Entertainment
How it spread
Trace the originHBO Max posted a cocktail exchange between Emma D’Arcy and Olivia Cooke. Fans reused the sound and made Twitter jokes. Recipes, bar orders and merchandise followed; Instacart reported increased ingredient purchasing.
Dates use the stated precision; chart positions are date anchors.
13 more events on this chart
Join free to see themTimeline (16)
September 2022
HBO Max precursor · Sep 22 ’22
HBO Max published the full interview containing the cocktail exchange.[1]
October 2022
Spread the same way
New cases, every week
How the next thing spread, the week it does.