Netflix price hike and Qwikster
Moment · 2011 · Notable
Netflix's Qwikster apology drew more than 10,000 blog commenters.
Spread Score
How it worksNumbers
- Peak proxy date
- Week of Sep 19, 2011
- Jul 12 ’11 to Week of Sep 19, 2011
- Platforms
- 6
- Started on Open web
- Origin
- Seeded
- Media & publishing
How it spread
Trace the originNetflix's price announcement drew forum complaints, Facebook replies and Dear Netflix jokes. Its Qwikster apology renewed the backlash and drew an SNL parody. Netflix reversed the split, kept the prices and reported a net US subscriber loss.
Proxy date; not a directly measured attention peak. Dates use the stated precision; chart positions are date anchors.
12 more events on this chart
Join free to see themTimeline (15)
July 2011
Netflix seed · Jul 12 ’11
Netflix separated DVD and streaming plans, pricing the combination at $15.98 a month.[1]
evanw backlash · Jul 12 ’11
evanw called the removal of the combined plan bad news in a Hacker News comment.[2]
Netflix customers platform jump · Jul 12 ’11
Customers posted more than 10,000 Facebook responses by the evening of Netflix's announcement.[3]
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