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Library/Game/Split Fiction
Grade A12 sourcesHIS-01806

Split Fiction

Game · 2025

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Split Fiction reached 149,470 peak Twitch viewers on its release day.

Split Fiction – Influencer Marketing Budget, Platform Allocation, Creators Hired
Nick Lombardi / Streamforge
Split Fiction Is Available Now!
Hazelight Studios; Electronic Arts
Split Fiction
Wikipedia (non-free, fair use)
Split Fiction becomes one of 2025’s biggest Twitch hits, surpasses 149K Peak Viewers | Streams Charts
Streams Charts
Split Fiction Beats It Takes Two in Livestreaming Success | Streams Charts
Streams Charts
Split Fiction: Friend Edition Is the Silliest Game Promo We've Seen in Ages
Push Square
Split Fiction trailer still - Zoe and Mio standing side by side, wearing glowing neon sci-fi jammies
PC Gamer
Split Fiction screenshot
PC Gamer

Spread Score

How it works
Reach69Contagion35Breadth30Velocity60Longevity3147

Numbers

Steam March 2025 peak, Steam Charts
258.6K
As of Mar 31, 2025 · Steam Charts
Observed peak date
By end of Mar 2025
Mar 6 ’25 to By end of Mar 2025
Platforms
4
Started on Open web
Origin
Mixed
Gaming

Mechanics

  • Platform jumpPrimary
  • Press loop

How it spread

Trace the origin

Split Fiction launched on March 6. Twitch and YouTube creators streamed the co-op game, while Hazelight reported two million copies sold in its first week.

Observed peak within the documented measurement window; not an all-time maximum. Some dates are known only to the week, month or year.

Wikipedia viewsJan ’25MarAprMayAugNovMar ’26JunSepObserved peakElectronic ArtsStarts · Mar 6 ’25Push SquareMar 3 ’25Twitch creatorsMar 6 ’25Streams ChartsMar 14 ’25PressOpen webTwitchYouTube
PressOpen webTwitchYouTube

Timeline (14)

  1. March 2025

    Push Square precursor · Mar 3 ’25

    Push Square covered the Friend Edition promotional video and its Discord invitation.[1]

    Split Fiction: Friend Edition Is the Silliest Game Promo We've Seen in Ages
    Open the first post ↗
  2. PC Gamer precursor · Mar 4 ’25

    PC Gamer reviewed the co-op adventure before its scheduled release.[2]

  3. Electronic Arts seed · Mar 6 ’25

    Hazelight and EA released the co-op game.[3]

    Split Fiction Is Available Now!
  1. platform jump · Mar 6 ’25

  2. press · Mar 7 ’25

Join free to see why it worked and the other 11 events. Free, on every case.

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Spread the same way

Game · Open web · 202556

PEAK

Aggro Crab and Landfall

Co-op climbing game PEAK hit 170,759 concurrent Steam players two months after launch.

2M sold

1 / 8

  • PEAK
  • V Rising
  • PlayerUnknown's Battlegrounds
  • Phasmophobia
  • Cult of the Lamb takes over Twitch
  • Elden Ring
  • PICO PARK 2’s co-op streaming surge
  • Clair Obscur: Expedition 33

Do this

  1. 1Design shared experiences that invite a second participant.
  2. 2

Every number (9)

  • Twitch release-day peak concurrent viewers“149,470 Peak Viewers (PV)”
    149.5K[4]

Press (1 outlet)

  1. Apr 25, 202550 days inVariety · Sydney Sweeney to Star in Split Fiction Film Adaptation

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  • 2steps to copy, the playbook
  • 9sourced numbers
  • 1outlet that covered it
  • 12sources, each linked

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Origin
Mixed
Sector
Gaming
Region
SE
Steam March 2025 peak, Steam Charts
258.6K
As of Mar 31, 2025 · Steam Charts
Evidence
Grade A