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Library/Activity/Super Shy dance challenge
Grade B21 sourcesHIS-00984

Super Shy dance challenge

Activity · 2023 · Notable

43Editable slideCertificate

An ADOR roundup reported 670,000 Shorts using the song after its dance-challenge launch.

Original · NewJeans
Clip · NewJeans on YouTube
Clip · NewJeans on YouTube
Clip · NewJeans on YouTube
Clip · @opheliaoliveiro on TikTok
Clip · HYBE LABELS on YouTube
Let’s get Super Shy! 🫣#ImSuperShy #NewJeans #뉴진스 #NewJeans_SuperShy #Time_to_NewJeans
NewJeans on YouTube
#ImSuperShy Coming Soon! 🐰 only on YouTube Shorts #NewJeans #NewJeans_SuperShy #Time_to_NewJeans
NewJeans on YouTube
Global phenom NewJeans drop #ImSuperShy dance challenge on Shorts
YouTube Official Blog
Sulfur - An Execution Studio | NewJeans – ADOR / HYBE – YouTube
The Sulfur Group
#ImSuperShy🫣with #SEVENTEEN #세븐틴 #HOSHI #WONWOO #NewJeans #뉴진스 #HYEIN #HAERIN #NewJeans_SuperShy
NewJeans on YouTube
KPOP night, crazy crowd and supportive friends 💗💗💗 the drag queen dancing with me is such a vibeee~ 台灣 ill miss you! I was so high here omg 😳😳 #bellesintaipei #supershy #newjeans #kpopnight…
@opheliaoliveiro on TikTok
틱톡, 음원 기반 영상 생성수 기준 '올해의 여름 노래' 리스트 공개 - Newsroom | TikTok
TikTok Newsroom
YouTube is video for all
Google / YouTube
PUBG x NewJeans - NEWS - PUBG: BATTLEGROUNDS
PUBG: BATTLEGROUNDS / KRAFTON
YouTube: #ImSuperShy - The Clios
The Clios
NewJeans Hit Intricate Choreography in ‘Super Shy’ Video, Launches Dance Challenge
Billboard via Yahoo Entertainment
SINGAPOREAN NAILS NEWJEANS ‘SUPER SHY’ IN IMPROMPTU “DANCE BATTLE”, HYPES UP THE CROWD AT TAIPEI DRAG CLUB! - Shout
Shout

Spread Score

How it works
Reach49Contagion45Breadth50Velocity30Longevity3143

Numbers

Campaign impressions; cutoff undisclosed
635M
Self-reported · The Clios / LinkedIn
Peak proxy date
Week of Jul 22, 2023
Jul 7 ’23 to Week of Jul 22, 2023
Platforms
6
Started on YouTube
Origin
Mixed
Entertainment

Mechanics

  • ChallengePrimary
  • Sound or audio meme
  • Platform jump
  • Real-world spectacle
  • Press loop

How it spread

Trace the origin

NewJeans and YouTube launched a choreographed Shorts challenge. Paid creators received briefs, while fans made covers and shared a Taipei dance-off on TikTok. An ADOR roundup later reported 670,000 Shorts and 940,000 TikTok sound uses.

Proxy date; not a directly measured attention peak. Dates use the stated precision; chart positions are date anchors.

Google searchesJun ’23AugSepNovFeb ’24MaySepMar ’25JulPeak proxyYouTubePressRedditTikTokAudioOpen web
YouTubePressRedditTikTokAudioOpen web

14 more events on this chart

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Timeline (17)

  1. July 2023

    NewJeans / ADOR precursor · Jul 5 ’23

    NewJeans teased #ImSuperShy with a light stick, an instrumental excerpt and the July 7 date.[1]

    #ImSuperShy Coming Soon! 🐰 only on YouTube Shorts #NewJeans #NewJeans_SuperShy #Time_to_NewJeans
    Open the first post ↗

  2. NewJeans / YouTube seed · Jul 7 ’23

    NewJeans released the dance Short and invited fans to copy the choreography with their own variations.[2][3]

    Global phenom NewJeans drop #ImSuperShy dance challenge on Shorts

  3. Billboard press · Jul 7 ’23

    Billboard covered the music video and the YouTube Shorts dance challenge on launch day.[4]

    NewJeans Hit Intricate Choreography in ‘Super Shy’ Video, Launches Dance Challenge
Changelogupdated Oct 15 ’26
  1. 2026-10-15Added: 16 events, 20 sources · Score 48
Origin
Mixed
Sector
Entertainment
Region
KR
Campaign impressions; cutoff undisclosed
635M
Self-reported · The Clios / LinkedIn
Evidence
Grade B

Spread the same way

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500 derivatives

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175M views

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YouTube · 2020

51
WAP - Cardi B feat. Megan Thee Stallion (Dance Video) | @besperon Choreography

10K derivatives

Jiggle Jiggle dance

TikTok · 2022

50
my money don’t jiggle jiggle.

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Google searchesJun ’23AugSepNovFeb ’24MaySepMar ’25JulPeak proxyYouTubePressRedditTikTokAudioOpen web
YouTubePressRedditTikTokAudioOpen web

14 more events on this chart

Join free to see them

  1. July 2023

    NewJeans / ADOR precursor · Jul 5 ’23

    NewJeans teased #ImSuperShy with a light stick, an instrumental excerpt and the July 7 date.[1]

    #ImSuperShy Coming Soon! 🐰 only on YouTube Shorts #NewJeans #NewJeans_SuperShy #Time_to_NewJeans
    Open the first post ↗

  2. NewJeans / YouTube seed · Jul 7 ’23

    NewJeans released the dance Short and invited fans to copy the choreography with their own variations.[2][3]

    Global phenom NewJeans drop #ImSuperShy dance challenge on Shorts

  3. Billboard press · Jul 7 ’23

    Billboard covered the music video and the YouTube Shorts dance challenge on launch day.[4]

    NewJeans Hit Intricate Choreography in ‘Super Shy’ Video, Launches Dance Challenge

  1. press · Jul 11 ’23

  2. backlash · Jul 14 ’23

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