The Legend of Zelda: Tears of the Kingdom launch
Game · 2023
Nintendo reported over 10 million sales in the first three days.
CaptBurgerson
@CaptBurgerson · May 12, 2023
The fact that you can just make a functional skateboard? GOTY #TearsOfTheKingdom #Zelda #NintendoSwitch
![Famitsu Sales: 5/8/23 – 5/14/23 [Update]](/media/zelda-tears-of-the-kingdom-launch-2023/press-acb570bc53.webp?dpl=dpl_EJ1F61Fvdq1ThwUfvmrWKQT3R7Up)
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How it worksNumbers
- Seed to milestone
- 5 days
- May 12 ’23 to May 17 ’23
- Platforms
- 5
- Started on Retail
- Origin
- Mixed
- Gaming
Mechanics
How it spread
Trace the originNintendo released Tears of the Kingdom and players shared builds. Gaming sites covered their creations. Nintendo reported more than 10 million copies sold in three days.
Documented milestone; not a measured attention peak.
Timeline (13)
April 2023
VGC precursor · Apr 14 ’23
VGC reported a leaked US television advertisement for the game.[1]
May 2023
Nintendo precursor · May 9 ’23
Developers discussed players using abilities in unexpected ways.[2]
Nintendo Life precursor · May 10 ’23
Nintendo Life covered Nintendo Australia’s television advertisement.[3]
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Do this
- 1Make surprising player outputs easy to capture and share.
Every number (6)
- Worldwide sales in first three days, Nintendo“sold over 10 million units worldwide”10M[5]
Press (6 outlets)
- Apr 14, 202328 days before
VGC · A leaked Zelda advert
You’ve seen 1 of 2 steps, 1 of 6 numbers and 1 of 6 outlets. Pro opens the rest, with all 13 sources.