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Library/Creator moment/Messi's World Cup victory carousel
Grade B11 sourcesHIS-01313

Messi's World Cup victory carousel

Creator moment · 2022 · Niche

22Editable slideCertificate

Messi's victory carousel held Instagram's likes record at 75.5 million, verified in 2023.

Original · Lionel Messi
Clip · FIFA on YouTube
Messi lifts the World Cup in his CAMPEONES DEL MUNDO Instagram post
Leo Messi on Instagram
Messi kisses the World Cup trophy after the final
ABC News
Qatar's emir places a bisht on Messi before the trophy lift
AFP via SBS News
Messi's trophy post beside the egg photo it overtook as Instagram's most-liked
Guinness World Records
Crowds swarm Argentina's victory parade bus in Buenos Aires
Associated Press via CBS News
Argentina shirt with the new third star above the AFA crest
Argentine Football Association
Gonzalo Montiel scores the winning penalty, December 18, 2022
Sebas / Wikimedia Commons

Spread Score

How it works
ReachNo data yetContagion35Breadth0Velocity35Longevity2122

Numbers

Seed to milestone
2 days
Dec 18 ’22 to Dec 20 ’22
Platforms
3
Started on Instagram
Origin
Seeded
Sports

Mechanics

  • Platform jump
  • Press loopPrimary

How it spread

Trace the origin

Messi posted victory photos after Argentina beat France. Guinness announced Instagram's likes record. News covered the carousel; merchandise and parade figures describe the wider win.

Documented milestone; not a measured attention peak.

Google searchesDec ’22Jan ’23FebMarAprMilestoneInstagramPressRetail
InstagramPressRetail

5 more events on this chart

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Timeline (8)

  1. December 2022

    @leomessi seed · Dec 18 ’22

    Messi posted a carousel of victory photographs and thanked his family and supporters.[1][2]

    Messi lifts the World Cup in his CAMPEONES DEL MUNDO Instagram post
    Open the first post ↗
  2. ABC News press · Dec 18 ’22

    ABC News reported Messi's Instagram thanks to his family and supporters.[2]

    Messi kisses the World Cup trophy after the final
  3. Ahmed al-Salem commercial · Dec 19 ’22

    The bisht maker reported selling 150 garments, including three copies of Messi's version.[3]

    Qatar's emir places a bisht on Messi before the trophy lift
  1. milestone · Dec 20 ’22

  2. owner response · Dec 20 ’22

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Why it worked

Do this

  1. 1
  2. 2
  3. 3

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Origin
Seeded
Sector
Sports
Region
QA
Reported figure
—
Evidence
Grade B

Spread the same way

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Mike Senatore (performer); Wes Manning (seed video)

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