Virat Kohli’s 50th ODI century
Moment · 2023
The ICC reported 78 million Instagram video plays for Kohli’s ODI record.
Spread Score
How it worksNumbers
- Seed to milestone
- same day
- Nov 15 ’23 to Nov 15 ’23
- Platforms
- 4
- Started on TV
- Origin
- Seeded
- Sports
Mechanics
How it spread
Trace the originKohli passed Tendulkar’s ODI century record in the World Cup semi-final. Fans posted reactions, and the ICC reported millions of Instagram video plays.
Documented milestone; not a measured attention peak.
Timeline (7)
November 2023
BBC Sport precursor · Nov 5 ’23
Kohli equalled Tendulkar’s 49 ODI centuries against South Africa.[1]
Virat Kohli seed · Nov 15 ’23
Kohli reached his 50th ODI century against New Zealand in the World Cup semi-final.[2]
SportsCafe platform jump · Nov 15 ’23
SportsCafe collected X reactions to Kohli bowing to Tendulkar.[3]
Join free to see why it worked and the other 4 events. Free, on every case.
Spread the same way
Do this
- 1A clear milestone gives audiences a concise fact to share.
Every number (3)
- ICC record-breaking video plays on Instagram“78 million video plays on Instagram”78M[6]
Press (1 outlet)
- Nov 5, 202310 days before
BBC Sport · Cricket World Cup 2023: Virat Kohli is the one-day king and the king for one day
You’ve seen 1 of 2 steps and 1 of 3 numbers. Pro opens the rest, with all 7 sources.