Grade B9 sourcesHIS-02079
Lorde’s What Was That park pop-up
Music · 2025
Hundreds gathered for Lorde in Washington Square Park.
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How it worksNumbers
- Seed to peak proxy
- 1 day
- Apr 22 ’25 to Apr 23 ’25
- Platforms
- 7
- Started on X
- Origin
- Seeded
- Entertainment
How it spread
Trace the originLorde invited fans to a New York park, where police dispersed a crowd before she returned to play the song. Crowd footage circulated online, and the later music video included the gathering.
Proxy date; not a directly measured attention peak.
Timeline (13)
April 2025
Lorde precursor · Apr 9 ’25
Lorde posted a snippet of the song while walking through Washington Square Park.[1]
luccasvevo seed · Apr 22 ’25
A user posted a photograph of the crowd gathering for Lorde in the park.[3]
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Spread the same way
Do this
- 1A location clue can turn an online invitation into a shared event.
Every number (6)
- Song: New Zealand Top 40 Singles“entered the Top 40 Singles Chart at #1”#1[7]
Press (4 outlets)
- Apr 22, 2025same day
Stereogum · Cops Shut Down Lorde’s NYC Pop-Up Minutes Before It Begins
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