Go_A's Shum spreads after Eurovision
Music · 2021
Ukraine’s Shum reached No. 158 on the Billboard Global 200 after Eurovision.
Spread Score
How it worksNumbers
- TikTok videos featuring Shum
- 18.9K
- As of May 31, 2021 · TikTok · Aussievision
- Seed to milestone
- 3 months
- Mar 9 ’21 to May 26 ’21
- Platforms
- 5
- Started on YouTube
- Origin
- Seeded
- Entertainment
How it spread
Trace the originGo_A released the Eurovision version of Shum in March. After its semi-final performance, the song appeared in Spotify charts and TikTok videos and entered the Billboard Global 200 at 158.
Documented milestone; not a measured attention peak.
Timeline (15)
March 2021
Eurovision Song Contest seed · Mar 9 ’21
The Eurovision Song Contest channel premiered the revamped Shum music video.[1]
May 2021
Go_A platform jump · May 18 ’21
Go_A performed Shum in the first Eurovision semi-final.[2]
Eurovoix commercial · May 19 ’21
Eurovoix reported more than 2.3 million views of the semi-final performance.[3]
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- 1A live performance can give viewers a reason to seek out a recording.
Every number (8)
- Billboard Global 200“debuted at 158 on the Global 200”#158[13]
Press (1 outlet)
- May 19, 202171 days in
The Guardian · Eurovision 2021 songs to look out for
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