MTV

Brand · 10 cases · 1991–2025 · American cable television channel

Most often

Carried it

6 of 10 cases

Started it2Covered it1Set it up1

Topics

Entertainment6Beauty & personal care1Fashion & accessories1Gaming1Technology1

Where they moved it

  • TV6
  • Open web2
  • X2

Musical.ly

61
musical.ly and TikTok unite to debut new worldwide short-form video platform upgraded app, titled TikTok, now available globally - Newsroom | TikTok

100M users

Doja Cat Eats MAC Lipstick at the VMAs

43
NOT DOJA EATING HER OWN LIPSTICK LMFAOOO THIS DIVA😭😭😭 #VMA

9.5M views

Britney Spears “...Baby One More Time”

61
Britney Spears “...Baby One More Time”: cover art

1B views

Lady Gaga's Oscars gloves

55
#LadyGaga gives us our first meme-worthy look at #Oscars2015. http://t.co/dmXccPy7Zr

1,063 likes on MTV's glove post

Jersey Shore

50
'Jersey Shore' Scores Most-Watched Season Premiere Ever

Peaked at #1

Nirvana “Smells Like Teen Spirit”

44
Nirvana “Smells Like Teen Spirit”: cover art

Peaked at #1

Livin' la Vida Loca

40
Livin' la Vida Loca: cover art

900K sold

Rock Band (video game)

41
Rock Band (video game)

$670.7M revenue

lonelygirl15

45
First Blog / Dorkiness Prevails

$100K revenue

OK Go's Here It Goes Again video

37
Here It Goes Again

Peaked at #1

Picture: Viacom International Inc., Public domain