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Library/Game/Rock Band (video game)
Grade B20 sourcesHIS-01661

Rock Band (video game)

Game · 2007 · Notable

41Editable slideCertificate

Rock Band sold 1.5 million North American copies in its launch quarter, EA reported.

Rock Band (video game)
Wikipedia (non-free, fair use)
Original Rock Band drum controller; public-domain photograph by Y2kcrazyjoker4.
Y2kcrazyjoker4 at English Wikipedia / Public domain / Wikimedia Commons
Owner's retrospective with original guitar and drum prototypes and photos of launch bundles.
Harmonix / Daniel Sussman
Original Rock Band gameplay screenshot accompanying lead designer Rob Kay’s first-person development postmortem.
Harmonix / Rob Kay, via Game Developer

Spread Score

How it works
ReachNo data yetContagion35Breadth30Velocity31Longevity7541

Numbers

Milestone date
By end of Feb 2008
Nov 20 ’07 to By end of Feb 2008
Platforms
3
Started on Retail
Origin
Mixed
Gaming

Mechanics

  • Visible in usePrimary
  • Scarcity drop
  • Pairing
  • Controversy
  • Platform jump

How it spread

Trace the origin

MTV promoted Rock Band through TV and hands-on demos. Its full-band controllers carried play into homes and bar nights. EA reported 1.5 million launch-quarter copies; Viacom later reported 18 million song downloads before the sequel.

Documented milestone; not a measured attention peak. Dates use the stated precision; chart positions are date anchors.

Google searchesMar ’07JunSepNovDecMar ’08MayJulOctJun ’09Jun ’10May ’11MilestoneOpen webRetailPress
Open webRetailPress

13 more events on this chart

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Timeline (16)

  1. April 2007

    Harmonix / MTV / Electronic Arts precursor · Apr 2 ’07

    The companies announced a game for guitar, bass, drums and vocals with licensed master recordings.[1]

    Open the first post ↗
  2. July 2007

    WIRED precursor · Jul 3 ’07

    WIRED covered a gameplay video that had circulated online before release.[2]

  3. August 2007

    Penny Arcade Expo attendees precursor · Week of Aug 26, 2007

    PAX visitors waited up to 45 minutes to play on a stage during the August 24 to 26 convention.[3]

  1. precursor · Oct 22 ’07

  2. precursor · Nov 12 ’07

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Why it worked

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Origin
Mixed
Sector
Gaming
Region
US
Reported figure
—
Evidence
Grade B

Spread the same way

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