Trisha Paytas

Person · 10 cases · 2019–2025 · American YouTuber

How Trisha Paytas spread

Paytas built a YouTube audience through advice, trolling and mukbang videos, then reached new viewers through television and podcast collaborations.

Most often
Carried it 7 of 10
Topics
Entertainment 4 · Food & beverage 2, Beauty & personal care 1
20262007201220142015201720205 yrsAnthropologie Rock · Carried it · Sep 25, 2025e.l.f.ino & schmarnes · Kept it going · Aug 18, 2025Wicked (2024 film) · Carried it · Dec 10, 2024Nutter Butter, You Good? · Carried it · Oct 1, 2024Apple dance · Pushed back · Jul 18, 2024Bumble celibacy billboards · Carried it · May 14, 2024Baby Reindeer · Carried it · May 1, 2024Gay Burger · Carried it · Feb 16, 2021Twilight (novel) · Carried it · Jan 1, 2021A Star Is Born (2018) · Kept it going · Feb 1, 2019Start2007First press2012New audience2014First big push2015New audience2017First big push2020YouTubePressTVTikTokAudio

  1. 2007

    StartYouTube

    Paytas registered a YouTube channel initially dedicated to director Quentin Tarantino, then began posting other videos. web.archive.org

  2. 2012

    First pressPress

    Huffington Post covered Paytas's video explaining her support for presidential candidate Mitt Romney. huffingtonpost.com

  3. 2014

    New audienceYouTube

    Paytas began posting widely viewed mukbang sessions and eating challenges. telegraph.co.uk

  4. 2015

    First big pushPress

    Cosmopolitan and other outlets featured the video for her song 'Fat Chicks'. cosmopolitan.com

  5. 2017

    New audienceTV

    Paytas joined the cast of Celebrity Big Brother, bringing her to a television audience. bbc.co.uk

  6. 2020

    First big pushSep · YouTube

    Paytas began co-hosting Frenemies with h3h3Productions creator Ethan Klein, reaching his audience through the podcast. businessinsider.com

Baby Reindeer

Carried it

63
Baby Reindeer: poster

Peaked at #1

Apple dance

Pushed back

56
epic choreo moment incoming on sweat tour ! @Troye Sivan @terrencefoconnor

56M views

Wicked (2024 film)

Carried it

71
Wicked | Universal Pictures At Home

25B impressions

Anthropologie Rock

Carried it

54
His full on crash out at the end HAHA

550M impressions

Bumble celibacy billboards

Carried it

41
Hookup culture isn't selling itself - dating apps are doing a lot of the leg work. There's a reason their advertisements, even supposedly relationship-focused ones like Bumble, push SO hard for…

Peaked 42 days in

Twilight (novel)

Carried it

44
Twilight first-edition cover: hands holding a red apple.

5.7M sold

A Star Is Born (2018)

Kept it going

62
Official Italian poster showing Bradley Cooper and Lady Gaga together.

$436.4M on a $35M–$36M budget

Nutter Butter, You Good?

Carried it

37
nutter butter on Instagram

26.3M earned views

Gay Burger

Carried it

37
GAY BURGER NOW AVAILABLE IN LA, SF & NYC on DoorDash, Postmates, GrubHub. @GayBurgerCo 😭🌈🍔

12.5K Twitter mentioners

e.l.f.ino & schmarnes

Kept it going

34
so like, why is @elfcosmetics working with a man like matt rife who is extremely misogynistic and sexist when their primary demographic is women?

33.8M views

Picture: APK, CC BY 4.0, cropped