Mastodon after the Twitter takeover
App & software · 2016
Mastodon reported over 1 million new users after Musk bought Twitter.
Mastodon (@Mastodon@mastodon.social)
@joinmastodon · Oct 27, 2022
Looks like #Mastodon is trending on Twitter as more and more people are announcing their new profiles. Welcome to the better social media that does not belong to a single company and cannot be sold, welcome to the fediverse!
Mastodon (@Mastodon@mastodon.social)
@joinmastodon · Nov 12, 2022
Over 1 million people have joined Mastodon since October 27. Between that and those who returned to their old accounts, the number of active users has risen to over 1.6 million today, which, for context, is over 3 times what it was just about two weeks ago!
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Spread Score
How it worksNumbers
- Monthly active users reported for November; approximate
- 2.5M
- As of Dec 20, 2022 · Open web · Self-reported · Mastodon
- Observed peak date
- Week of Nov 11, 2022
- Oct 5 ’16 to Week of Nov 11, 2022
- Platforms
- 5
- Started on Open web
- Origin
- Seeded
- Media & publishing
How it spread
Trace the originAfter Musk bought Twitter, users shared Mastodon handles and press explained the network. Wikipedia views peaked in the week ending November 11. Mastodon reported over a million new users by November 12. Active users later fell to about 1.8 million.
Observed peak within the documented measurement window; not an all-time maximum. Some dates are known only to the week, month or year.
Timeline (16)
October 2016
October 2022
WIRED press · Oct 28 ’22
WIRED reported that Twitter users were sharing Mastodon profiles as backup plans after Musk’s takeover.[4]
Join free to see why it worked and the other 13 events. Free, on every case.
Do this
- 1Give people a way to find their existing contacts when they move.
Every number (16)
- Official app installs, October 28–30; Sensor Tower estimate“the Mastodon mobile app also saw around 91,000 new installs”91K[6]
Press (5 outlets)
- Oct 28, 20222214 days in
WIRED · Twitter Users Flock to Other Platforms as the Elon Era Begins
You’ve seen 1 of 3 steps, 1 of 16 numbers and 1 of 5 outlets. Pro opens the rest, with all 30 sources.
