Potato salad Kickstarter
Creator moment · 2014 · Notable
Zack Brown’s joke Kickstarter campaign drew $55,492 in pledges for potato salad.
Spread Score
How it worksNumbers
- Seed to peak proxy
- 5 days
- Jul 3 ’14 to Jul 8 ’14
- Platforms
- 6
- Started on Open web
- Origin
- Seeded
- Food & beverage
How it spread
Trace the originBrown launched a joke Kickstarter for potato salad. News, Reddit and public backer posts carried it beyond his friends. It closed with $55,492 pledged, led to PotatoStock in Columbus, and left a cookbook reward that took two years to complete.
Proxy date; not a directly measured attention peak.
13 more events on this chart
Join free to see themTimeline (16)
July 2014
CNET press · Jul 3 ’14
CNET interviewed Brown on launch day, after the campaign had passed its first stretch goals.[2]
ABC 6 / FOX 28 Columbus platform jump · Jul 4 ’14
Local TV covered the campaign, and Brown linked the report in a Kickstarter update.[3]
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