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Library/App & software/Sarahah
Grade B16 sourcesHIS-00490

Sarahah

App & software · 2017 · Notable

44Editable slideCertificate

The anonymous-feedback app Sarahah was the No. 1 downloaded app in 25 countries in 2017.

The app has become popular with users of Snapchat
ABC News (Australia)
This Is the Summer’s Smash-Hit App, But it May Not Last | Fortune
Fortune
Snapchat now allows Snaps without time limit.
Fortune
Sarahah | Know Your Meme
Know Your Meme
How Linking Sarahah to Snapchat Gives the App Legs
Inverse
Sarahah Falls From the Top Spot in the App Store — Will the Reason Be Exposed?
Inverse

Spread Score

How it works
Reach32ContagionNo data yetBreadth50Velocity16Longevity8744

Numbers

Countries with No. 1 downloads
25
Previous week · Reported Jul 31, 2017 · App stores · Self-reported · Axios
Peak date
Week of Jul 31, 2017
Jun 13 ’17 to Week of Jul 31, 2017
Platforms
6
Started on App stores
Origin
Seeded
Technology

Mechanics

  • Shareable outputPrimary
  • Platform jump
  • Controversy
  • Press loop

How it spread

Trace the origin

Sarahah, built for anonymous workplace feedback, released an English app on June 13, 2017. Teens shared profile links on Snapchat and Instagram and posted screenshots of messages; by July 18 it was No. 1 on the App Store. After bullying concerns, it was pulled in February 2018.

Dates use the stated precision; chart positions are date anchors.

Wikipedia views · Google searchesJul ’16NovApr ’17AugOctApr ’18NovJun ’20Jul ’22Aug ’24Sep ’26PeakOpen webApp storesSnapchatInstagramXPress
Open webApp storesSnapchatInstagramXPress

14 more events on this chart

Join free to see them

Timeline (17)

  1. November 2016

    Zain al-Abidin Tawfiq precursor · Nov 2016

    Sarahah launched as a web service in November 2016.[6]

    Sarahah | Know Your Meme
  2. January 2017

    Zain al-Abidin Tawfiq precursor · Jan 2017

    Tawfiq shared the web service with friends he saw as social 'connectors'.[6]

  3. June 2017

    Zain al-Abidin Tawfiq seed · Jun 13 ’17

    Sarahah's English mobile app debuted.[1]

    This Is the Summer’s Smash-Hit App, But it May Not Last | Fortune
Changelogupdated Oct 16 ’26
  1. 2026-10-16Revised 1 event · Added 2 sources · Added 1 number · Score 28 → 44
  2. 2026-10-13Added: 17 events, 14 sources · Score 28
Origin
Seeded
Sector
Technology
Region
SA
Countries with No. 1 downloads
25
Previous week · Reported Jul 31, 2017 · App stores · Self-reported · Axios
Evidence
Grade B

Spread the same way

EPIK AI Yearbook

App stores · 2023

53
How I wish this was my college yearbook creative photos 😅 #photodumps #yearbookAIphotos #AI #epikapp #yearbooktrend #fyp #viral

Peaked at #1

Nano Banana

Open web · 2025

49
Google’s examples of Nano Banana figurines, retro portraits and other image trends.

Peaked at #1

Character.AI mobile app

App stores · 2023

45
Official launch graphic showing the Character.AI mobile interface and app-store badges.

22M users

Reface

App stores · 2020

45
The Viral Reface App Could Make Our Deepfake Problem Worse

20M users

New cases, every week

How the next thing spread, the week it does.

See every timeline

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Wikipedia views · Google searchesJul ’16NovApr ’17AugOctApr ’18NovJun ’20Jul ’22Aug ’24Sep ’26PeakOpen webApp storesSnapchatInstagramXPress
Open webApp storesSnapchatInstagramXPress

14 more events on this chart

Join free to see them
  1. November 2016

    Zain al-Abidin Tawfiq precursor · Nov 2016

    Sarahah launched as a web service in November 2016.[6]

    Sarahah | Know Your Meme
  2. January 2017

    Zain al-Abidin Tawfiq precursor · Jan 2017

    Tawfiq shared the web service with friends he saw as social 'connectors'.[6]

  3. June 2017

    Zain al-Abidin Tawfiq seed · Jun 13 ’17

    Sarahah's English mobile app debuted.[1]

    This Is the Summer’s Smash-Hit App, But it May Not Last | Fortune
  1. commercial · Jul 18 ’17

  2. backlash · Jul 18 ’17

Join free to see the other 14 events and the full chart. Free, on every case.

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Why it worked

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