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Library/Creator moment/Nier: Automata Secret Church
Grade B22 sourcesHIS-00959

Nier: Automata Secret Church

Creator moment · 2022 · Niche

34Editable slideCertificate

A fake Nier: Automata discovery drew over 3 million views on one Twitter repost.

9S in the twisting corridor of the church mod, uploaded by DevolasRevenge
DevolasRevenge / SadFutago
Nier Automata anime teaser trailer
GamesRadar+
Nier: Automata Secret Church | Know Your Meme
Know Your Meme
Nier Replicant remaster
GamesRadar+
Nier: Automata 2B
PC Gamer

Spread Score

How it works
Reach25Contagion65Breadth30Velocity0Longevity5134

Numbers

McDonald’s Twitter repost views
>3M
One repost · Reported Jul 28–29, 2022 · X · GamesRadar+
Seed to peak proxy
7 weeks
Jun 10 ’22 to Jul 29 ’22
Platforms
5
Started on Reddit
Origin
Stunt
Gaming

Mechanics

  • Mystery & lorePrimary
  • Platform jump
  • Press loop
  • Fandom mobilisation
  • Controversy

How it spread

Trace the origin

A Reddit mystery became a shared investigation: players compared assets and lighting in a public report. The creators later described a deliberately naive persona and covert help with reconstructions. A playable release turned the spectacle into a usable artifact.

Proxy date; not a directly measured attention peak.

Google searchesJun ’22JulAugSepOctNovDecPeak proxyRedditXPressOpen webTwitch
RedditXPressOpen webTwitch

15 more events on this chart

Join free to see them

Timeline (18)

  1. June 2022

    u/sadfutago seed · Jun 10 ’22

    Sadfutago asked how to open a church in Nier: Automata on r/NieRFanart.[1][2]

    Nier Automata anime teaser trailer
    Open the first post ↗

  2. u/sadfutago owner response · Jun 14 ’22

    Sadfutago posted photographs of the church to r/NieRAutomataGame.[3][2]

  3. u/sadfutago owner response · Jun 15 ’22

    The church photographs reached the larger r/nier subreddit.[4][2]

Origin
Stunt
Sector
Gaming
Region
Global
McDonald’s Twitter repost views
>3M
One repost · Reported Jul 28–29, 2022 · X · GamesRadar+
Evidence
Grade B

Spread the same way

13 Reasons Why

Open web · 2017

66
First-season Netflix key art showing Clay wearing headphones with Hannah behind him.

42.2K sold

A Quiet Place

Box office · 2018

65
Official A Quiet Place home-video cover showing Emily Blunt covering her mouth.

$334.9M on a $17M budget

Hamster Kombat

Group chats · 2024

63
Hamster Kombat’s March 25 access announcement artwork, with the hamster character and WE STARTING text.

100M players

Dream Face Reveal

X · 2022

52
#dreamfacereveal no fucking way the dude looks exactly like Walter Jr

39M views

New cases, every week

How the next thing spread, the week it does.

See every timeline

Free account, every case's full spread.

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Google searchesJun ’22JulAugSepOctNovDecPeak proxyRedditXPressOpen webTwitch
RedditXPressOpen webTwitch

15 more events on this chart

Join free to see them

  1. June 2022

    u/sadfutago seed · Jun 10 ’22

    Sadfutago asked how to open a church in Nier: Automata on r/NieRFanart.[1][2]

    Nier Automata anime teaser trailer
    Open the first post ↗

  2. u/sadfutago owner response · Jun 14 ’22

    Sadfutago posted photographs of the church to r/NieRAutomataGame.[3][2]

  3. u/sadfutago owner response · Jun 15 ’22

    The church photographs reached the larger r/nier subreddit.[4][2]

  1. owner response · Jun 18 ’22

  2. owner response · Jul 25 ’22

Join free to see the other 15 events and the full chart. Free, on every case.

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Why it worked

Do this

  1. 1
  2. 2
  3. 3

Pro opens the playbook, all 2 sourced numbers and 22 sources. Start with a free account.

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