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Library/Film/The Sixth Sense
Grade B21 sourcesHIS-01559

The Sixth Sense

Film · 1999 · Breakout

77Editable slideCertificate

A twist-ending thriller grossed $672.8 million worldwide after a word-of-mouth run.

Trailer · DisneyMoviesInternational on YouTube
The Sixth Sense: poster
Wikipedia (non-free, fair use)
The Sixth Sense - Trailer
DisneyMoviesInternational on YouTube
The Sixth Sense - Box Office Mojo
Box Office Mojo
"I Wasn't Bluffing": M. Night Shyamalan Recalls 'Sixth Sense' Pitch and Frenzy That Followed
The Hollywood Reporter
M. Night Shyamalan at a 2008 press conference for The Happening, not a Sixth Sense premiere photo.
Bollywood Hungama, CC BY 3.0
WATCH: 'The Sixth Sense' premieres in Philly 20 years ago
6abc Philadelphia

Spread Score

How it works
Reach94Contagion45Breadth80Velocity60Longevity9577

Numbers

Worldwide gross, original theatrical release
$672.8M
As of Oct 23, 2026 · The Numbers
Milestone date
Week of Sep 3, 1999
Aug 6 ’99 to Week of Sep 3, 1999
Platforms
6
Started on Box office
Leverage
17×
$672.8M on $40M budget

Mechanics

  • Mystery & lorePrimary
  • Platform jump
  • Maker origin
  • Pairing

How it spread

Trace the origin

The Sixth Sense led the domestic box office for five weekends. TV ads preceded word of mouth and repeat viewing. Its fifth weekend is a milestone anchor; parodies and online reuse followed.

Documented milestone; not a measured attention peak. Dates use the stated precision; chart positions are date anchors.

Daily box office, US and Canada1999-08-06: $8,005,0001999-08-07: $9,650,0001999-08-08: $8,699,0001999-08-09: $4,350,3121999-08-10: $4,421,1721999-08-11: $4,166,4081999-08-12: $4,277,5091999-08-13: $7,620,0001999-08-14: $10,025,0001999-08-15: $7,992,0001999-08-16: $3,545,8691999-08-17: $3,658,7201999-08-18: $3,380,1341999-08-19: $3,309,8961999-08-20: $7,163,0001999-08-21: $9,831,0001999-08-22: $6,956,0001999-08-23: $2,842,2971999-08-24: $3,021,9511999-08-25: $2,739,8931999-08-26: $2,644,3321999-08-27: $5,808,0001999-08-28: $8,532,0001999-08-29: $5,567,0001999-08-30: $2,063,5431999-08-31: $2,180,4401999-09-01: $1,938,5411999-09-02: $1,937,7091999-09-03: $5,353,0001999-09-04: $8,428,0001999-09-05: $8,820,0001999-09-06: $6,374,1791999-09-07: $1,736,7601999-09-08: $1,609,0641999-09-09: $1,562,6911999-09-10: $4,920,0001999-09-11: $7,423,0001999-09-12: $3,827,0001999-09-13: $1,012,4941999-09-14: $1,204,3871999-09-15: $1,082,1441999-09-16: $1,104,1061999-09-17: $3,461,0001999-09-18: $4,837,0001999-09-19: $2,809,0001999-09-20: $862,5841999-09-21: $947,5481999-09-22: $787,5971999-09-23: $733,5201999-09-24: $2,411,0001999-09-25: $4,057,0001999-09-26: $1,905,0001999-09-27: $571,5471999-09-28: $679,6051999-09-29: $614,4791999-09-30: $614,7761999-10-01: $2,002,0001999-10-02: $3,365,0001999-10-03: $1,656,0001999-10-04: $477,2041999-10-05: $540,8051999-10-06: $496,3121999-10-07: $524,1261999-10-08: $1,651,0001999-10-09: $2,799,0001999-10-10: $1,711,0001999-10-11: $691,0181999-10-12: $439,9881999-10-13: $414,3071999-10-14: $442,7101999-10-15: $1,420,0001999-10-16: $2,510,0001999-10-17: $1,263,0001999-10-18: $350,5221999-10-19: $405,7711999-10-20: $408,0491999-10-21: $420,4291999-10-22: $1,210,0001999-10-23: $2,005,0001999-10-24: $931,0001999-10-25: $258,9461999-10-26: $301,0521999-10-27: $274,8761999-10-28: $298,991Aug ’98Sep ’99Mar ’00OctJul ’02Dec ’04Aug ’06May ’11Feb ’16Jun ’20Aug ’23Feb ’26MilestoneBox officePressTVRetailOpen webYouTube
Box officePressTVRetailOpen webYouTube

13 more events on this chart

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Daily box office, US and Canada: 84 dated figures from Box Office Mojo, each checked against the source. Measured at the time, not estimated.

Timeline (16)

  1. August 1999

    Hollywood Pictures / Buena Vista Pictures seed · Aug 6 ’99

    Buena Vista released The Sixth Sense in US cinemas.[2][3]

    Open the first post ↗

  2. John Anderson / Los Angeles Times press · Aug 6 ’99

    Anderson reviewed the film while withholding its twists and turns.[4]

  3. US and Canadian moviegoers commercial · Aug 8 ’99

    The film opened at No. 1 with $26,681,262, setting an August record.[5][6][7]

    The Sixth Sense - Box Office Mojo

  1. commercial · Week of Aug 13, 1999

  2. milestone · Week of Sep 3, 1999

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Why it worked

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Origin
Mixed
Sector
Entertainment
Region
US
Worldwide gross, original theatrical release
$672.8M
As of Oct 23, 2026 · The Numbers
Evidence
Grade B

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