Arattai Messenger download surge
App & software · 2025
Zoho’s Arattai passed 5 million Google Play installs amid an Indian app surge.
Dharmendra Pradhan
@dpradhanbjp · Sep 24, 2025
Arattai instant messaging app developed by @Zoho is free, easy-to-use, secure, safe and ‘Made in India’. Guided by Hon’ble PM Shri @narendramodi ji’s call to adopt Swadeshi, I appeal to everyone to switch to India-made apps for staying connected with friends and family.
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How it worksNumbers
- Seed to milestone
- 4.8 years
- Jan 7 ’21 to Oct 8 ’25
- Platforms
- 4
- Started on App stores
- Origin
- Seeded
- Technology
Mechanics
How it spread
Trace the originZoho released Arattai in 2021. After Indian ministers endorsed it in 2025, users discussed it and downloads rose; Appnalyzer reported over five million Google Play installs by October 3.
Documented milestone; not a measured attention peak.
Timeline (12)
January 2021
September 2025
Dharmendra Pradhan platform jump · Sep 24 ’25
The education minister asked people to switch to Indian apps and shared Arattai’s download link.[3]
Public commercial · Sep 26 ’25
Sensor Tower estimated daily active users crossed 100,000 on September 26.[4]
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Every number (5)
- Google Play lifetime installs, October 1“2,625,415 installs”2.6M[1]
Press (1 outlet)
- Oct 3, 20251730 days in
Reuters via MarketScreener · Indian ministers push domestic rivals for Google, Microsoft apps
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