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Library/Campaign/Colossal's Dire Wolf Announcement
Grade B31 sourcesHIS-00099

Colossal's Dire Wolf Announcement

Campaign · 2025 · Viral

Made by Colossal Biosciences in-house · Source

69Editable slideCertificate

Colossal claimed 3 gene-edited pups were de-extinct dire wolves; scientists disputed it.

TIME

@TIME · Apr 7, 2025

TIME's new cover: The dire wolf is back after over 10,000 years. Here's what that means for other extinct species ti.me/4jlJB54

62.5K2.6K
Original · @TIME

Jurassic World

@JurassicWorld · Apr 7, 2025

We see no possible way this could go wrong

TIME@TIME

TIME's new cover: The dire wolf is back after over 10,000 years. Here's what that means for other extinct species ti.me/4jlJB54

189.7K1.8K
Post · @JurassicWorld on X

Secretary Doug Burgum

@SecretaryBurgum · Apr 7, 2025

The mission of the U.S. Fish and Wildlife Service is to work with others to “conserve, protect, and enhance fish, wildlife, plants, and their habitats for the continuing benefit of the American people.” The Department of the Interior is excited about the potential of

2.8K319
Post · @SecretaryBurgum on X

Colossal Biosciences®

@colossal · Apr 7, 2025

SOUND ON. You’re hearing the first howl of a dire wolf in over 10,000 years. Meet Romulus and Remus—the world’s first de-extinct animals, born on October 1, 2024. The dire wolf has been extinct for over 10,000 years. These two wolves were brought back from extinction using

165.7K10.7K
Post · @colossal on X
SOUND ON. You’re hearing the first howl of a dire wolf in over 10,000 years. Meet Romulus and Remus—the world’s first de-extinct animals, born on October 1, 2024. The dire wolf has been extinct for…
@colossal on X
SOUND ON. You’re hearing the first howl of a dire wolf in over 10,000 years. Meet Romulus and Remus—the world’s first de-extinct animals, born on October 1, 2024. The dire wolf has been extinct for…
@colossal on X
dire-wolf-colossal-biosciences-cropped-lead
TIME
TIME's new cover: The dire wolf is back after over 10,000 years. Here's what that means for other extinct species
@TIME on X
Romulus, one of the wolf pups in the Colossal announcement.
Colossal Biosciences

Spread Score

How it works
Reach83Contagion35Breadth100Velocity100Longevity1669

Numbers

Lamm-reported dire-wolf media impressions; unaudited
120B
As of Nov 4, 2025 · Self-reported · Dallas Innovates
Peak date
Week of Apr 8, 2025
Apr 7 ’25 to Week of Apr 8, 2025
Platforms
6
Started on X
Origin
Seeded
Technology

Mechanics

  • ControversyPrimary
  • Platform jump
  • Press loop
  • Political adoption
  • Response chain

How it spread

Trace the origin

TIME's cover preceded Colossal's howl video. Colossal called Romulus, Remus and Khaleesi de-extinct dire wolves. Musk reposted the cover, Jurassic World joked, and scientists disputed the label. Shapiro later called the animals grey wolves with 20 edits.

Dates use the stated precision; chart positions are date anchors.

Wikipedia views · Google searchesMar ’25AprMayJunAugOctFeb ’26MayAugNovPeakXPressThreadsAudioRedditOpen web
XPressThreadsAudioRedditOpen web

16 more events on this chart

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Timeline (19)

  1. April 2025

    @TIME seed · Apr 7 ’25

    TIME posted its cover on X at 12:56 UTC as the embargoed dire-wolf announcement broke a day early.[1][2][3]

    SOUND ON. You’re hearing the first howl of a dire wolf in over 10,000 years. Meet Romulus and Remus—the world’s first de-extinct animals, born on October 1, 2024. The dire wolf has been extinct for…
    Open the first post ↗
  2. TIME press · Apr 7 ’25

    TIME described 20 edits across 14 genes and the births of Romulus, Remus and Khaleesi.[2]

    dire-wolf-colossal-biosciences-cropped-lead
  3. @colossal owner response · Apr 7 ’25

    Colossal amplified the announcement with Romulus and Remus's howl video at 14:12 UTC.[4]

    TIME's new cover: The dire wolf is back after over 10,000 years. Here's what that means for other extinct species
Changelogupdated Oct 12 ’26
  1. 2026-10-12Added: 16 events, 20 sources · Score 65
Origin
Seeded
Sector
Technology
Region
US
Lamm-reported dire-wolf media impressions; unaudited
120B
As of Nov 4, 2025 · Self-reported · Dallas Innovates
Evidence
Grade B

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1.1B impressions

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How the next thing spread, the week it does.

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· Source
Wikipedia views · Google searchesMar ’25AprMayJunAugOctFeb ’26MayAugNovPeakXPressThreadsAudioRedditOpen web
XPressThreadsAudioRedditOpen web

16 more events on this chart

Join free to see them
  1. April 2025

    @TIME seed · Apr 7 ’25

    TIME posted its cover on X at 12:56 UTC as the embargoed dire-wolf announcement broke a day early.[1][2][3]

    SOUND ON. You’re hearing the first howl of a dire wolf in over 10,000 years. Meet Romulus and Remus—the world’s first de-extinct animals, born on October 1, 2024. The dire wolf has been extinct for…
    Open the first post ↗
  2. TIME press · Apr 7 ’25

    TIME described 20 edits across 14 genes and the births of Romulus, Remus and Khaleesi.[2]

    dire-wolf-colossal-biosciences-cropped-lead
  3. @colossal owner response · Apr 7 ’25

    Colossal amplified the announcement with Romulus and Remus's howl video at 14:12 UTC.[4]

    TIME's new cover: The dire wolf is back after over 10,000 years. Here's what that means for other extinct species
  1. platform jump · Apr 7 ’25

  2. platform jump · Apr 7 ’25

Join free to see the other 16 events and the full chart. Free, on every case.

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