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Library/Trend & aesthetic/Harry Styles Cardigan Challenge
Grade B32 sourcesHIS-00201

Harry Styles Cardigan Challenge

Trend & aesthetic · 2020 · Notable

55Editable slideCertificate

Fans remade Styles' cardigan; its hashtag passed 86M views, the NFT partner reported.

Original · @marianaurqueta
Clip · @lilbittylivie on TikTok
Gracias mami lo amé🥺🖤#cardigan #harrystyles #sunflowervol6 #harrystylesmerch #fineline #tpwk #chile #fyp #foryou #onedirection #1d #harrystylesfa
@marianaurqueta on TikTok
Harry Styles’ JW Anderson patchwork cardigan displayed at the Victoria and Albert Museum.
Bloopyfloop / Wikimedia Commons, CC BY 4.0
JW Anderson patchwork cardigan popularised by Harry Styles to join the V&A’s collection • V&A Blog
Victoria and Albert Museum
I made myself a knock off of harry styles’ jw anderson cardigan lmao #fyp #foryou #foryoupage #harrystyles
@lilbittylivie on TikTok
JW Anderson and xydrobe reveal NFT to be auctioned on 12/12/21
xydrobe via PR Newswire

Spread Score

How it works
ReachNo data yetContagion50Breadth80Velocity28LongevityNo data yet55

Numbers

Official-pattern Ravelry project entries, live counter
823
As of Oct 13, 2026 · Open web · Self-reported · Ravelry / JW Anderson
Seed to peak
3 weeks
Jun 10 ’20 to Jul 2 ’20
Platforms
6
Started on TikTok
Origin
Organic
Fashion & accessories

Mechanics

  • ChallengePrimary
  • Remixable template
  • Visible in use
  • Platform jump
  • Press loop
  • Creator relay

How it spread

Trace the origin

Fans remade Styles’ cardigan on TikTok, and JW Anderson shared the pattern. Lyst ranked it eighth among men’s products in Q2 2020; creators made YouTube tutorials. The V&A acquired the garment, and an NFT replica sold for about $7,500.

Google searchesJan ’20AprJulAugNovMay ’21SepDecJul ’22Jun ’23May ’24PeakTVTikTokPressOpen webYouTubeRetail
TVTikTokPressOpen webYouTubeRetail

13 more events on this chart

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Timeline (16)

  1. February 2020

    Harry Styles precursor · Feb 2020

    Styles wore the JW Anderson patchwork cardigan to rehearsals for NBC’s Today show.[1]

    JW Anderson patchwork cardigan popularised by Harry Styles to join the V&A’s collection • V&A Blog
    Open the first post ↗

  2. June 2020

    @marianaurqueta seed · Jun 10 ’20

    Mariana Urqueta posted her mother making a version of Styles’ cardigan at 02:57 UTC.[2][3]

    Gracias mami lo amé🥺🖤#cardigan #harrystyles #sunflowervol6 #harrystylesmerch #fineline #tpwk #chile #fyp #foryou #onedirection #1d #harrystylesfa

  3. Liv Huffman / @lilbittylivie platform jump · Jun 15 ’20

    Liv Huffman posted her crochet recreation of Styles’ cardigan.[4][5]

    I made myself a knock off of harry styles’ jw anderson cardigan lmao #fyp #foryou #foryoupage #harrystyles
Changelogupdated Oct 12 ’26
  1. 2026-10-12Added: 16 events, 22 sources · Score 47
Origin
Organic
Sector
Fashion & accessories
Region
Global
Official-pattern Ravelry project entries, live counter
823
As of Oct 13, 2026 · Open web · Self-reported · Ravelry / JW Anderson
Evidence
Grade B

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R.I.P Grimace (and me) #mcdonalds #grimace #milkshake #grimaceshake #birthday #fakedeath #yummy

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Josh Alfred 🦁 on Instagram: "Leave me alone @bellokreb #dontleaveme 😂😂😂😂😂 #dontleavemechallenge"

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Transparent liner??! Yes! #graphicliner #editorialmakeup #simplemakeup

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How the next thing spread, the week it does.

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Google searchesJan ’20AprJulAugNovMay ’21SepDecJul ’22Jun ’23May ’24PeakTVTikTokPressOpen webYouTubeRetail
TVTikTokPressOpen webYouTubeRetail

13 more events on this chart

Join free to see them

  1. February 2020

    Harry Styles precursor · Feb 2020

    Styles wore the JW Anderson patchwork cardigan to rehearsals for NBC’s Today show.[1]

    JW Anderson patchwork cardigan popularised by Harry Styles to join the V&A’s collection • V&A Blog
    Open the first post ↗

  2. June 2020

    @marianaurqueta seed · Jun 10 ’20

    Mariana Urqueta posted her mother making a version of Styles’ cardigan at 02:57 UTC.[2][3]

    Gracias mami lo amé🥺🖤#cardigan #harrystyles #sunflowervol6 #harrystylesmerch #fineline #tpwk #chile #fyp #foryou #onedirection #1d #harrystylesfa

  3. Liv Huffman / @lilbittylivie platform jump · Jun 15 ’20

    Liv Huffman posted her crochet recreation of Styles’ cardigan.[4][5]

    I made myself a knock off of harry styles’ jw anderson cardigan lmao #fyp #foryou #foryoupage #harrystyles

  1. platform jump · Jun 18 ’20

  2. press · Jul 1 ’20

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