LibraryNowPlayMechanicsMCP

Kinds

Campaign382Product101Food & drink28App & software56Film53Series52Music61Game116Book31Creator moment57Meme & format111Trend & aesthetic38Activity60Moment99
PricingPrivacyTermsRefundsPress
Library/Creator moment/Ilona Maher's Paris breakout
Grade B21 sourcesHIS-01251

Ilona Maher's Paris breakout

Creator moment · 2024 · Notable

54Editable slideCertificate

Rugby player Ilona Maher reached 2.1 million Instagram followers after Olympic bronze.

Original · Ilona Maher
Clip · Late Night with Seth Meyers on YouTube
Clip · TikTok
Clip · Ilona Maher on Instagram
Ilona Maher celebrates at the Paris Olympics
NBC Olympics
Maher at the 2022 Women's Six Nations. CC BY-SA 2.0.
Stefano Delfrate / Wikimedia Commons
Ilona Maher in her Team USA kit
NBC Olympics
Jason and Kylie Kelce cheer on Team USA rugby
ABC News / Good Morning America
Ilona Maher Explains Why Jason Kelce Wore a Shirt with Her Face All Over It
Late Night with Seth Meyers on YouTube
Maher kisses her Olympic bronze medal
Sports Illustrated Swimsuit
Ilona Maher joins the PWR and signs for Bristol Bears | Premiership Women's Rugby
Premiership Women's Rugby
Ilona Maher's debut: Inside a historic day for the PWR | Premiership Women's Rugby
Premiership Women's Rugby
U.S. superstar Ilona Maher and her impact in England: ‘She wants to lift the whole sport with her’
The Athletic (via Yahoo Sports)
Who is Ilona Maher? What to know about the DWTS contestant, Olympian and social media star
USA Today (via Yahoo Entertainment)
Maher on Dancing with the Stars
ABC / Good Morning America
Ilona Maher on Instagram: "“jUsT iGnOrE tHe hAtErS” No, thank you. As long as people keep commenting dumb stuff I will continue to clap back and stand up for myself. And also my fans love it"
Ilona Maher on Instagram
'There is a place for everyone on the pitch': Records broken amid growth in women's sports
The Spokesman-Review

Spread Score

How it works
Reach58ContagionNo data yetBreadth40Velocity63Longevity5954

Numbers

Peak proxy date
Week of Aug 3, 2024
Jul 10 ’24 to Week of Aug 3, 2024
Platforms
6
Started on TikTok
Origin
Seeded
Sports

Mechanics

  • Controversy
  • Platform jump
  • Press loopPrimary
  • Transgression

How it spread

Trace the origin

Maher answered a weight comment, then posted body-positivity and village videos in Paris. Her following grew around Olympic bronze. She later joined DWTS, and Bristol reported 293 Maher shirts sold.

Proxy date; not a directly measured attention peak. Dates use the stated precision; chart positions are date anchors.

Google searchesJun ’24JulAugSepOctDecJan ’25FebPeak proxyTikTokPressTVOpen webYouTubeRetail
TikTokPressTVOpen webYouTubeRetail

13 more events on this chart

Join free to see them

Timeline (16)

  1. July 2024

    @ilonamaher seed · Jul 10 ’24

    Maher answered a BMI comment and said she was going to the Olympics.[1][2]

    Open the first post ↗

  2. SELF platform jump · Jul 11 ’24

    SELF covered Maher's reply to the weight comment.[2]

  3. Google / NBCUniversal commercial · Jul 18 ’24

    Google named Maher in its planned Olympic partnership across broadcasts, the web and social media.[3]

  1. owner response · Jul 26 ’24

  2. press · Jul 26 ’24

Join free to see the other 13 events and the full chart. Free, on every case.

or continue with Google

Why it worked

Do this

  1. 1
  2. 2
  3. 3

Pro opens the playbook, all 11 sourced numbers and 21 sources. Start with a free account.

Join freeGo Pro
Origin
Seeded
Sector
Sports
Region
US
Reported figure
—
Evidence
Grade B

Spread the same way

Creator moment · TikTok · 202237

Diesel B-Berny belt-skirt reveal

Diesel

A purchase review of Diesel’s belt skirt reached 5.8 million TikTok views.

5M views

1 / 8

  • Diesel B-Berny belt-skirt reveal
  • Bridgerton (season 1)
  • MONTERO (Call Me by Your Name)
  • Apple Three Minutes
  • Billy Porter’s Oscars tuxedo gown
  • Alex Morgan’s tea-sipping celebration
  • Ariel: Dads #ShareTheLoad
  • Taco Bell: Freeing Taco T***day

New cases, every week

How the next thing spread, the week it does.