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Library/App & software/Instafest
Grade B20 sourcesHIS-00604

Instafest

App & software · 2022 · Notable

40Editable slideCertificate

A student’s festival-poster app reportedly peaked at 6 million users per day.

ᏦℰℕℕᎽ

@KennTheSky · Nov 26, 2022

So who would come to my fest? 😳👀 h

37335
Post · @KennTheSky on X

o******

@exoscmdump · Nov 27, 2022

Me as an Apple Music user seeing everybody on my tl doing that instafest thing

1.7K15
Post · @exoscmdump on X

Dancing Astronaut

@dancingastro · Nov 28, 2022

Me having Apple Music and seeing everyone make those Spotify Instafest lineups

1.1K14
Post · @dancingastro on X

Anshay

@anshaysaboo · Nov 29, 2022

#Instafest is no longer limited to just Spotify! Support for Last.fm is officially live at instafest.app. Next up: Apple Music 🤫

10530
Post · @anshaysaboo on X

?st

@questlove · Nov 28, 2022

I first thought: “I got a lot of explaining to do” 🤣🤣🤣😂😂 I don’t owe no one ish. No More. instagram.com/p/ClfRf_ROE_F/…

10711
Post · @questlove on X

.

@TGM_007 · Nov 27, 2022

forget Spotify wrapped, show me your Spotify instafest instafest.app/home

1.5K362
Post · @TGM_007 on X

KADIA 💚

@kadiaverse · Nov 27, 2022

Now thats a lineup it is basically a got7 fest 😭

3.5K40
Post · @kadiaverse on X
Official screenshot of Instafest’s later iPhone app and its festival-poster interface.
Anshay Saboo
So who would come to my fest? 😳👀
@KennTheSky on X
Me as an Apple Music user seeing everybody on my tl doing that instafest thing
@exoscmdump on X
Building a viral application for your personal music festival
Vercel
Me having Apple Music and seeing everyone make those Spotify Instafest lineups
@dancingastro on X
Spotify Wrapped 2024
TIME
Instafest - Explore your music on the App Store
Apple App Store
Now thats a lineup it is basically a got7 fest 😭
@kadiaverse on X
forget Spotify wrapped, show me your Spotify instafest
@TGM_007 on X
La app che trasforma Spotify in un festival che non si terrà perché usi Spotify | Rolling Stone Italia
Rolling Stone Italia
LastPass hacked, OpenAI opens access to ChatGPT, and Kanye gets suspended from Twitter (again) | TechCrunch
TechCrunch
Cesión de datos a una aplicación no oficial y sus implicaciones: el caso de Instafest·Maldita.es - Periodismo para que no te la cuelen
Maldita.es
Trojan’s new hit app Instafest brings music fans together
USC Today

Spread Score

How it works
Reach44ContagionNo data yetBreadth30Velocity73Longevity1340

Numbers

Peak daily users, vendor claim; peak date unspecified
6M
As of Dec 12, 2022 · Open web · Self-reported · Vercel
Seed to peak
6 days
Nov 22 ’22 to Nov 28 ’22
Platforms
5
Started on Open web
Origin
Seeded
Technology

Mechanics

  • Identity badgePrimary
  • Maker origin
  • Platform jump
  • Press loop
  • Dupe economy

How it spread

Trace the origin

Instafest launched as a free festival-poster generator. Users shared their music tastes on Twitter and Instagram; celebrities joined in. Saboo added other music services, then playlist links and an iPhone app. Vercel reported a peak of six million daily users.

Google searchesOct ’22DecFeb ’23MaySepFeb ’24JulDecJul ’25DecPeakOpen webXPressInstagramApp stores
Open webXPressInstagramApp stores

14 more events on this chart

Join free to see them

Timeline (17)

  1. November 2022

    Anshay Saboo seed · Nov 22 ’22

    Saboo launched a website that turned listening histories into personalized festival posters.[1][2]

    Open the first post ↗

  2. @KennTheSky platform jump · Nov 26 ’22

    A listener posted an Instafest lineup on Twitter and asked who would attend.[3]

    So who would come to my fest? 😳👀

  3. @exoscmdump backlash · Nov 27 ’22

    An Apple Music user posted a meme about being excluded from the Instafest trend.[4]

    Me as an Apple Music user seeing everybody on my tl doing that instafest thing
Changelogupdated Oct 16 ’26
  1. 2026-10-16Added 3 numbers
  2. 2026-10-14Added: 16 events, 20 sources · Score 40 · Fact-check passed (32 claims)
Origin
Seeded
Sector
Technology
Region
US
Peak daily users, vendor claim; peak date unspecified
6M
As of Dec 12, 2022 · Open web · Self-reported · Vercel
Evidence
Grade B

Spread the same way

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Lethal Company on Steam

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App stores · 2022

52
Official Locket graphic showing friends’ photos inside the home-screen widget

10M downloads a month

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App stores · 2022

36
Gas: The social app for teens designed to spread positivity | Fox Business Video

$11M revenue

New cases, every week

How the next thing spread, the week it does.

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Free account, every case's full spread.

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Google searchesOct ’22DecFeb ’23MaySepFeb ’24JulDecJul ’25DecPeakOpen webXPressInstagramApp stores
Open webXPressInstagramApp stores

14 more events on this chart

Join free to see them

  1. November 2022

    Anshay Saboo seed · Nov 22 ’22

    Saboo launched a website that turned listening histories into personalized festival posters.[1][2]

    Open the first post ↗

  2. @KennTheSky platform jump · Nov 26 ’22

    A listener posted an Instafest lineup on Twitter and asked who would attend.[3]

    So who would come to my fest? 😳👀

  3. @exoscmdump backlash · Nov 27 ’22

    An Apple Music user posted a meme about being excluded from the Instafest trend.[4]

    Me as an Apple Music user seeing everybody on my tl doing that instafest thing

  1. peak · Nov 28 ’22

  2. backlash · Nov 28 ’22

Join free to see the other 14 events and the full chart. Free, on every case.

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Why it worked

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