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Library/Moment/Michel&Amazonka’s Mongolia Olympic Uniforms
Grade B22 sourcesHIS-00798

Michel&Amazonka’s Mongolia Olympic Uniforms

Moment · 2024 · Niche

36Editable slideCertificate

A TikTok reaction to Mongolia’s Olympic uniforms passed 2 million views.

Mari

@chlorinemommy · Jul 10, 2024

MONGOLIAN OLYMPIC OPENING UNIFORM THEY WIN THIS IS BEAUTIFUL

3K15
Post · @chlorinemommy on X

derek guy

@dieworkwear · Jul 17, 2024

Mongolia's Olympic uniforms are lovely. But what's up with the wording on this tweet? Is the insinuation that we don't do the same? Let's talk about how the USA Olympics uniform connects to our heritage, culture, and history. 🧵

36.2K336
Post · @dieworkwear on X
Michel&Amazonka on Instagram: "Unveiling Team Mongolia uniforms for 2024 Paris Olympics Opening and Closing ceremony Creative Director : @a.bignuut Photo: @nima_pht Model: @t.suee Make up:…
Michel&Amazonka on Instagram
Olympics Ceremonial Attire to Feature Nine White Banners and Olympic Torch
MONTSAME
MONGOLIAN OLYMPIC OPENING UNIFORM THEY WIN THIS IS BEAUTIFUL
@chlorinemommy on X
MONGOLIAN OLYMPIC OPENING UNIFORM THEY WIN THIS IS BEAUTIFUL
@chlorinemommy on X
Mongolian Olympic attire goes viral
Semafor
Mongolia’s Olympics uniforms have set the internet ablaze | CNN
CNN
Olympic Uniforms: where nationhood, culture & fashion meet
Pulsar (social analytics vendor)
JAN-Czech Republic-olympics-uniforms-01
TIME
Meet the designers behind Team Mongolia’s mega Olympics kit
Dazed
MICHEL&AMAZONKA. монгольская мода. дизайнеры Монголии. олимпийская форма Монголии. Visa Fashion Week Almaty. модный бренд из Монголии. современные монгольские дизайнеры. MICHEL&AMAZONKA Алмата.…
The Steppe

Spread Score

How it works
Reach25ContagionNo data yetBreadth60Velocity47Longevity1536

Numbers

TikTok derivative lower bound: Ryan Yip, historical
2M
As of Jul 16, 2024 · TikTok · CNN
Peak date
Week of Jul 20, 2024
Jul 3 ’24 to Week of Jul 20, 2024
Platforms
7
Started on Reddit
Origin
Organic
Fashion & accessories

Mechanics

  • Response chain
  • Visible in use
  • Platform jumpPrimary
  • Press loop
  • Underdog

How it spread

Trace the origin

A Reddit discussion preceded X praise and TikTok reactions. CNN and fashion interviews carried the response into news and television. The brand-mention news series reached its highest launch-window weekly count in July.

Dates use the stated precision; chart positions are date anchors.

Google searchesApr ’24MayJunJulAugNovMar ’25JunSepPeakPressOpen webInstagramRedditXTikTokTV
PressOpen webInstagramRedditXTikTokTV

15 more events on this chart

Join free to see them

Timeline (18)

  1. April 2024

    Michel&Amazonka precursor · Apr 11 ’24

    MONTSAME reported that Michel&Amazonka would make Mongolia’s Olympic ceremony outfits.[1]

    Olympics Ceremonial Attire to Feature Nine White Banners and Olympic Torch
    Open the first post ↗

  2. May 2024

    Michel&Amazonka / Youth Conference precursor · May 16 ’24

    Announced a free public uniform presentation for May 19 at UG Arena, in cooperation with the Olympic committee.[21]

  3. July 2024

    Michel&Amazonka precursor · Jul 2 ’24

    The label revealed its ceremony uniforms, according to The Independent.[2][3]

Origin
Organic
Sector
Fashion & accessories
Region
MN
TikTok derivative lower bound: Ryan Yip, historical
2M
As of Jul 16, 2024 · TikTok · CNN
Evidence
Grade B

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New cases, every week

How the next thing spread, the week it does.

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Google searchesApr ’24MayJunJulAugNovMar ’25JunSepPeakPressOpen webInstagramRedditXTikTokTV
PressOpen webInstagramRedditXTikTokTV

15 more events on this chart

Join free to see them

  1. April 2024

    Michel&Amazonka precursor · Apr 11 ’24

    MONTSAME reported that Michel&Amazonka would make Mongolia’s Olympic ceremony outfits.[1]

    Olympics Ceremonial Attire to Feature Nine White Banners and Olympic Torch
    Open the first post ↗

  2. May 2024

    Michel&Amazonka / Youth Conference precursor · May 16 ’24

    Announced a free public uniform presentation for May 19 at UG Arena, in cooperation with the Olympic committee.[21]

  3. July 2024

    Michel&Amazonka precursor · Jul 2 ’24

    The label revealed its ceremony uniforms, according to The Independent.[2][3]

  1. seed · Jul 3 ’24

  2. platform jump · Jul 9 ’24

Join free to see the other 15 events and the full chart. Free, on every case.

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Why it worked

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