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Library/Moment/Carrier Plant-Move Announcement Video
Grade B23 sourcesHIS-00081

Carrier Plant-Move Announcement Video

Moment · 2016 · Niche

27Editable slideCertificate

An employee video of Carrier’s relocation announcement passed 3.4 million YouTube views.

Clip · BluffCreekStudio on YouTube

Donald J. Trump

@realDonaldTrump · Feb 13, 2016

I am the only one who can fix this. Very sad. Will not happen under my watch! #MakeAmericaGreatAgain nypost.com/video/stomach-…

3.3K535
Post · @realDonaldTrump on X
I am the only one who can fix this. Very sad. Will not happen under my watch! #MakeAmericaGreatAgain
@realDonaldTrump on X
Carrier Air Conditioner (part of United Technologies) Moving 1,400 Jobs to Mexico
BluffCreekStudio on YouTube
Trump would tax Carrier air conditioning units for moving to Mexico
Reuters (syndicated by Yahoo News)
Presidential Candidate Donald Trump Holds South Carolina Campaign Events
Reuters (syndicated by Fortune)
Why economic anxiety is driving working class voters to ‘Trumpism’
PBS NewsHour

Spread Score

How it works
Reach28ContagionNo data yetBreadth50Velocity0Longevity2127

Numbers

YouTube clip views
>3.4M
Reported Feb 18, 2016 · Upload identity unresolved · YouTube · Reuters (syndicated by Fortune)
Peak proxy date
Week of Feb 20, 2016
Feb 10 ’16 to Week of Feb 20, 2016
Platforms
6
Started on Facebook
Origin
Organic
Politics & civic

Mechanics

  • Political adoptionPrimary
  • Platform jump
  • Controversy
  • Real-world spectacle
  • Press loop

How it spread

Trace the origin

An employee recording spread from Facebook to YouTube and reached a presidential debate. Worker protests and documentaries followed. Carrier later pledged to retain jobs; UTC confirmed that fan coil relocation would still affect about 600 Indianapolis jobs.

Proxy date; not a directly measured attention peak. Dates use the stated precision; chart positions are date anchors.

Feb ’16MarAprMayAugNovDecFeb ’17MayJulFacebookYouTubePressXTVOpen web
FacebookYouTubePressXTVOpen web

14 more events on this chart

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Timeline (17)

  1. February 2016

    LaKeisha Austin seed · Feb 10 ’16

    LaKeisha Austin posted her recording of Carrier employees hearing that production would move to Mexico.[1][2][21]

    Open the first post ↗

  2. YouTube uploaders platform jump · Feb 10 ’16

    The employee recording appeared on YouTube.[3]

    Carrier Air Conditioner (part of United Technologies) Moving 1,400 Jobs to Mexico

  3. CNNMoney press · Feb 12 ’16

    CNNMoney covered the recording of workers booing and jeering at the relocation announcement.[4]

Changelogupdated Oct 12 ’26
  1. 2026-10-12Added: 16 events, 20 sources · Score 25
Origin
Organic
Sector
Politics & civic
Region
US
YouTube clip views
>3.4M
Reported Feb 18, 2016 · Upload identity unresolved · YouTube · Reuters (syndicated by Fortune)
Evidence
Grade B

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New cases, every week

How the next thing spread, the week it does.

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Feb ’16MarAprMayAugNovDecFeb ’17MayJulFacebookYouTubePressXTVOpen web
FacebookYouTubePressXTVOpen web

14 more events on this chart

Join free to see them

  1. February 2016

    LaKeisha Austin seed · Feb 10 ’16

    LaKeisha Austin posted her recording of Carrier employees hearing that production would move to Mexico.[1][2][21]

    Open the first post ↗

  2. YouTube uploaders platform jump · Feb 10 ’16

    The employee recording appeared on YouTube.[3]

    Carrier Air Conditioner (part of United Technologies) Moving 1,400 Jobs to Mexico

  3. CNNMoney press · Feb 12 ’16

    CNNMoney covered the recording of workers booing and jeering at the relocation announcement.[4]

  1. platform jump · Feb 13 ’16

  2. platform jump · Feb 13 ’16

Join free to see the other 14 events and the full chart. Free, on every case.

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Why it worked

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