This Tomato Is So Loewe
Meme & format · 2024 · Notable
A tomato joke drew 4.1M X views, a Loewe repost and a tomato clutch reveal.
CONNOR
@homocowboi · Jun 3, 2024
This tomato is so Loewe I can’t explain it
gianna curcio@giannaacurcio
look at this tomato I got
Rachel Tashjian Wise
@theprophetpizza · Jun 6, 2024
Jonathan Anderson reveals an heirloom tomato clutch just days after a viral tweet about an heirloom tomato being “so Loewe.” Apparently this is not record meme-to-reality timing: Jonathan told me “we had already made it for next season lol”
La Mode Unknown
@LaModeUnknown · Jun 6, 2024
✨Loewe✨ tomato is REAL. Jonathan Anderson revealed the 🍅 clutch, a few days after the meme went viral on Twitter. More than that, the designer showcased a cherry tomato accessory as well!
Kea
@jacquemusx · Jun 6, 2024
The devil works hard, but the Loewe team works harder.
CONNOR@homocowboi
This tomato is so Loewe I can’t explain it
Spread Score
How it worksNumbers
- X seed only; rounded live counter, not a derivative total
- 4.1M
- As of Oct 15, 2026 · X · Connor Downey / X
- Seed to peak
- 4 days
- Jun 3 ’24 to Jun 7 ’24
- Platforms
- 6
- Started on X
- Origin
- Organic
- Fashion & accessories
How it spread
Trace the originConnor Downey compared a tomato to Loewe on X. Jonathan Anderson reposted it, then revealed a clutch he said was already made for the next season. TikTok reactions and food coverage followed; the clutch reached the spring collection.
13 more events on this chart
Join free to see themTimeline (16)
June 2024
@giannaacurcio (then @giannarosinaa) precursor · Jun 2 ’24
Gianna posted two photographs of an heirloom tomato.[1]
Connor Downey (@homocowboi) seed · Jun 3 ’24
Connor quote-posted the tomato with “This tomato is so Loewe I can’t explain it.”[2]
@Leig_h99 afterlife · Jun 3 ’24
A reply to Connor described the tomato as “A loewe clutch bag”.[3]
Spread the same way
New cases, every week
How the next thing spread, the week it does.